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+ <title>5 great examples of popular blog posts that you should know</title>
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+ <meta name="description" content="What appears on the surface as a formula for blogging success is turning the blogosphere into junk pile for unoriginal, unthoughtful content." />
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+ <h1><a href="/">Brian Cray, Columbus, Ohio-based web professional</a></h1>
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+ <h2>5 great examples of popular blog posts that you should know</h2>
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+
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+ <p class="weak">Published August 12th, 2009 &bull; <a href="#comments" id="showcomments-top">34 comments</a></p>
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+ <p id="targeted-share-top">
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+ <script type="text/javascript">tweetmeme_source = 'briancray';tweetmeme_url = 'http://briancray.com/2009/08/12/5-great-examples-of-popular-blog-posts-that-you-should-know/';</script><script type="text/javascript" src="http://tweetmeme.com/i/scripts/button.js"></script>
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+ </p>
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+
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+ <div id="blogpost"><p>This is a mock post. While there <em>is</em> a place for all of these posts, I&#8217;m trying to make a point that original blogs are being shut out by formulaic blogs.</p>
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+ <p><span id="more-1051"></span></p>
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+ <h3>1. Let&#8217;s Roundup! Original work is a waste of time</h3>
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+ <p>Original work is overrated. Heck, I could spend days on a well-thought out article that helps people do something better, but why? All I have to do is take a bunch of other people&#8217;s work, come up with a creative way to tie it all together, and slap it into a roundup post.</p>
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+ <p><strong>Here&#8217;s the formula: </strong> <em>XXX (the more the merrier)</em> <em>unique adjective</em> <em>objects being rounded up</em> <em>unique common characterstic</em></p>
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+ <p><strong>Example: </strong> 35 Creative Wordpress Plugins that Saved My Unoriginal Blog</p>
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+ <h3>2. Cheatsheets! Never too many</h3>
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+ <p>I know I know. There are like, 5 bazillion cheatsheets out there already. But there&#8217;s always room for 1 more!</p>
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+ <p>Just make sure it doesn&#8217;t look exactly like all the others! Perhaps change the text size. Yea, that&#8217;ll do it.</p>
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+ <h3>3. Inspiration! Doesn&#8217;t require any effort for me <em>or</em> my readers</h3>
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+ <p>More unoriginal work! Thank goodness for time-savers that make me rich in subscribers.</p>
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+ <p><strong>Here&#8217;s the formula:</strong> <em>XXX (the more the merrier)</em> great examples of <em>objects being rounded up with unique common characteristic</em></p>
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+ <p><strong>Example:</strong> 86 great examples of Wordpress blogs that use earth-tones</p>
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+ <h3>4. Name dropping! I can haz your attention, too!?</h3>
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+ <p>Not getting noticed? No problem! Name dropping is another effective way to get attention without the hassle of original work. You can mention popular people <em>or</em> popular blogs, and you&#8217;ll get attention from both!</p>
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+ <p><strong>Here&#8217;s the formula: </strong> <em>XXX (the more the merrier)</em> <em>subject matter area</em> <em>people/blogs</em> that you should be following.</p>
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+ <p><strong>Example: </strong> 95 web designers you should follow on Twitter</p>
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+ <p>Just make sure at the end you put &#8220;I can haz your attention, too!?&#8221;</p>
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+ <h3>5. You Should Know! Never over-used call to action</h3>
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+ <p>This one&#8217;s super simple and super effective. Just add &#8220;you should know&#8221; to the end of your blog post. End of story.</p>
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+ <h3>Get my point?</h3>
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+ <p><strong>Unless you&#8217;re <a href="http://abduzeedo.com/">Abuzeedo</a> doing inspirational posts or <a href="http://www.smashingmagazine.com/">Smashing Magazine</a> doing roundups</strong>, this is a call to stop using these formulas and think of new ways to add value to your readers and to the community.</p>
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+ <ol>
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+ <li>Provide a practical how-to</li>
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+ <li>State strong opinion</li>
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+ <li>Research something new and report it</li>
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+ <li>In some way teach readers something</li>
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+ <li>Do smaller, detailed roundups for a specific cause</li>
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+ </ol>
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+ <p>That is the extent of my rant. If it offended you, please forgive me, and please also start over.</p>
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+ <h4>Related posts</h4>
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+ <li><a href="http://briancray.com/blog/rss-feedburner-feeds-visual-guide" rel="bookmark" title="Enjoy: Take Feedburner feeds to the next level: A visual how-to guide">Take Feedburner feeds to the next level: A visual how-to guide</a></li>
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+ <li><a href="http://briancray.com/blog/blogging-essentials-why-do-people-care-what-you-have-to-say" rel="bookmark" title="Enjoy: Blogging Essentials: Why Do People Care What You Have To Say?">Blogging Essentials: Why Do People Care What You Have To Say?</a></li> </ul>
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+ <h4>About the author</h4>
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+ <p id="post-sidebar-aboutauthor">I design and implement user-centered strategies for the web that make customers happy and businesses smarter. With a unique combination of web marketing and IT expertise, my work is strategic, measured, and innovative. <a href="/about/">More&hellip;</a></p>
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+ <h4>Author's networks</h4>
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