insika 0.2.0 → 0.3.0

data/lib/insika/studio/views/agents.erb

@@ -1,10 +1,10 @@
 <header class="page-head">
-  <h1>Agents<span class="sub"><%= @agents.size %> configured · one BIA each</span></h1>
+  <h1>Agents<span class="sub"><%= @agents.size %> configured · one agent each</span></h1>
   <a class="btn primary" href="/studio/playground">Open playground →</a>
 </header>
 
 <% if @agents.empty? %>
-  <div class="empty">No agents yet. Create your first BIA below (id + model), then give it an identity on its detail page.</div>
+  <div class="empty">No agents yet. Create your first agent below (id + model), then give it an identity on its detail page.</div>
 <% else %>
   <div data-controller="list-filter">
     <div class="filter-bar">
@@ -16,12 +16,16 @@
     <% @agents.each do |a| %>
       <article class="card agent" data-list-filter-target="item" data-filter-text="<%= a.id %> <%= a.model %> <%= a.provider %>">
         <a class="agent-head" href="/studio/agents/<%= Rack::Utils.escape(a.id) %>">
-          <span class="avatar"><%= a.id[0, 2].upcase %></span>
+          <span class="avatar <%= avatar_class(a.id) %>"><%= a.id[0, 2].upcase %></span>
           <div>
             <div class="agent-id"><%= a.id %></div>
             <div class="muted mono"><%= a.model %><%== " · #{h(a.provider)}" if a.provider %></div>
           </div>
           <% if a.memory %><span class="pill info">memory</span><% end %>
+          <% if (latest = @latest_outcomes&.dig(a.id)) %>
+            <span class="pill <%= latest[:outcome] == "conversion" ? "ok" : "warn" %>"
+                  title="last outcome recorded via /v1/outcomes"><%= latest[:outcome] %><%== format(" · R$ %0.2f", latest[:value]) if latest[:value] && latest[:value].positive? %></span>
+          <% end %>
         </a>
         <dl class="agent-meta">
           <div><dt>tools</dt><dd><%= a.tools_allow.nil? ? "all" : a.tools_allow.size %></dd></div>
@@ -44,8 +48,8 @@
   <form method="post" action="/studio/agents">
     <%== csrf_tag %>
     <div class="grid-2">
-      <label>id <span class="muted">(unique slug, e.g. bia)</span>
-        <input type="text" name="id" placeholder="bia" required>
+      <label>id <span class="muted">(unique slug, e.g. demo)</span>
+        <input type="text" name="id" placeholder="demo" required>
       </label>
       <label>model
         <input type="text" name="model" placeholder="deepseek-v4-flash" required>
@@ -56,7 +60,7 @@
     </label>
     <label class="check">
       <input type="checkbox" name="memory" value="1" checked>
-      cross-session memory (the BIA remembers across conversations)
+      cross-session memory (the agent remembers across conversations)
     </label>
     <div class="actions"><button type="submit" class="primary" data-turbo-submits-with="Creating…">Create agent</button></div>
   </form>

data/lib/insika/studio/views/approvals.erb

@@ -3,7 +3,10 @@
     <nav class="crumbs"><span>approvals</span></nav>
     <h1>Approvals<span class="sub"><%= @approvals.size %> pending</span></h1>
   </div>
-  <a class="btn" href="/studio/tasks">Tasks →</a>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/approvals", @agent) %>
+    <a class="btn" href="/studio/tasks">Tasks →</a>
+  </div>
 </header>
 
 <% if @approvals.empty? %>

data/lib/insika/studio/views/chats.erb

@@ -3,7 +3,10 @@
     <nav class="crumbs"><a href="/studio/agents">agents</a> / <span>chats</span></nav>
     <h1>Chats<span class="sub"><%= @sessions.size %> recent conversation(s)</span></h1>
   </div>
-  <a class="btn primary" href="/studio/playground">New conversation →</a>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/chats", @agent) %>
+    <a class="btn primary" href="/studio/playground">New conversation →</a>
+  </div>
 </header>
 
 <% if @sessions.empty? %>

data/lib/insika/studio/views/customer.erb

@@ -0,0 +1,94 @@
+<header class="page-head">
+  <div>
+    <nav class="crumbs"><a href="/studio/customers">customers</a></nav>
+    <h1><span class="mono"><%= @cell[:customer] || @cell[:scope] %></span><span class="sub">customer memory</span></h1>
+  </div>
+  <div class="actions">
+    <form method="post" action="<%= customer_path(@cell[:scope]) %>/export">
+      <%== csrf_tag %>
+      <button type="submit" class="btn" data-turbo-submits-with="Exporting…">Export</button>
+    </form>
+    <form method="post" action="<%= customer_path(@cell[:scope]) %>/forget"
+          data-turbo-confirm="Forget <%= @cell[:customer] %>? Their memory cell AND their sessions are purged. This cannot be undone.">
+      <%== csrf_tag %>
+      <button type="submit" class="btn danger" data-turbo-submits-with="Forgetting…">Forget</button>
+    </form>
+  </div>
+</header>
+
+<section class="section">
+  <div class="section-head">
+    <h2>Facts</h2>
+    <p class="muted">what the next turn reads — expired facts are never injected .</p>
+  </div>
+  <div class="card">
+    <% if @facts.empty? %>
+      <p class="muted">No facts.</p>
+    <% else %>
+      <ul class="kv">
+        <% @facts.each do |f| %>
+          <li>
+            <span class="k mono"><%= f.key %></span>
+            <span class="v"><%= f.value %></span>
+            <span class="muted mono"><%= f.origin %> · <%= f.created_at %><%= f.expires_at ? " · expires #{f.expires_at}" : "" %></span>
+            <form method="post" action="<%= customer_path(@cell[:scope]) %>/forget-fact"
+                  data-turbo-confirm="Forget &quot;<%= f.key %>&quot;? The next turn stops seeing it.">
+              <%== csrf_tag %>
+              <input type="hidden" name="key" value="<%= f.key %>">
+              <button type="submit" class="ghost danger" data-turbo-submits-with="Forgetting…">Forget</button>
+            </form>
+          </li>
+        <% end %>
+      </ul>
+    <% end %>
+    <form class="inline-form" method="post" action="<%= customer_path(@cell[:scope]) %>/fact">
+      <%== csrf_tag %>
+      <input type="text" name="key" placeholder="key (e.g. size)" required>
+      <input type="text" name="value" placeholder="value" required>
+      <input type="text" name="expires_at" placeholder="expires_at (ISO8601, optional)">
+      <button type="submit" class="primary" data-turbo-submits-with="Saving…">Save fact</button>
+    </form>
+  </div>
+</section>
+
+<section class="section">
+  <div class="section-head">
+    <h2>Notes <span class="muted">(recent — append-only)</span></h2>
+  </div>
+  <div class="card">
+    <% if @notes.empty? %>
+      <p class="muted">No notes.</p>
+    <% else %>
+      <ul class="notes">
+        <% @notes.each do |n| %>
+          <li><span class="muted mono"><%= n.created_at %></span> <%= n.text %></li>
+        <% end %>
+      </ul>
+    <% end %>
+  </div>
+</section>
+
+<section class="section">
+  <div class="section-head">
+    <h2>Audit <span class="muted">(operator mutations — digests, never content)</span></h2>
+  </div>
+  <div class="card">
+    <% if @audit.empty? %>
+      <p class="muted">No operator mutations recorded.</p>
+    <% else %>
+      <ul class="history">
+        <% @audit.each do |e| %>
+          <li>
+            <span class="pill<%= e.action == "purge" ? " danger" : "" %>"><%= e.action %></span>
+            <% if e.key %><span class="mono"><%= e.key %></span><% end %>
+            <span class="preview muted">
+              <%= e.actor %> · <%= e.at %>
+              <% if e.old_hash || e.new_hash %> · <%= e.old_hash ? e.old_hash[0, 8] : "∅" %>→<%= e.new_hash ? e.new_hash[0, 8] : "∅" %><% end %>
+              <% if e.note %> · <%= e.note %><% end %>
+            </span>
+          </li>
+        <% end %>
+      </ul>
+    <% end %>
+  </div>
+</section>

data/lib/insika/studio/views/customers.erb

@@ -0,0 +1,32 @@
+<header class="page-head">
+  <div>
+    <nav class="crumbs"><span>customers</span></nav>
+    <h1>Customers<span class="sub"><%= @rows.size %> with memory</span></h1>
+  </div>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/customers", @agent) %>
+  </div>
+</header>
+
+<% if @rows.empty? %>
+  <div class="empty">No customers with memory yet — facts appear here when a turn or the operator writes to a customer cell.</div>
+<% else %>
+  <% @by_tenant.each do |tenant, rows| %>
+    <section class="section">
+      <div class="section-head">
+        <h2><%= tenant.nil? ? "Shared (no tenant)" : tenant %></h2>
+        <p class="muted"><%= rows.size %> customer cell(s)</p>
+      </div>
+      <div class="card">
+        <ul class="history">
+          <% rows.each do |row| %>
+            <li>
+              <a href="<%= customer_path(row[:cell][:scope]) %>"><span class="mono"><%= row[:cell][:customer] %></span></a>
+              <span class="preview muted"><%= row[:count] %> fact(s)</span>
+            </li>
+          <% end %>
+        </ul>
+      </div>
+    </section>
+  <% end %>
+<% end %>

data/lib/insika/studio/views/evals.erb

@@ -3,7 +3,10 @@
     <nav class="crumbs"><span>evals</span></nav>
     <h1>Evals<span class="sub"><%= @cases.size %> case(s)</span></h1>
   </div>
-  <a class="btn" href="/studio/settings?s=evals">Judges →</a>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/evals", @filter) %>
+    <a class="btn" href="/studio/settings?s=evals">Judges →</a>
+  </div>
 </header>
 
 <% if @invalid.any? %>

data/lib/insika/studio/views/facts.erb

@@ -0,0 +1,133 @@
+<%# the Facts (wiki) page — the human gate on distilled proposals.
+   Nothing is ever applied automatically: each pending fact needs a click.
+   Reads ProposalStore + SessionStore directly (evidence is a link, never a
+   copy — D7); the approve/reject/dismiss mutations dispatch :resolve_proposal
+   on the bus. %>
+<header class="page-head">
+  <div>
+    <nav class="crumbs"><span>operate</span></nav>
+    <h1>Facts<span class="sub">distilled customer facts, human-gated</span></h1>
+  </div>
+  <div class="head-actions">
+    <form method="get" action="/studio/facts" class="actions inline">
+      <label>
+        Agent / scope
+        <select name="agent" onchange="this.form.submit()">
+          <option value="">all</option>
+          <% @stores.each do |scope| %>
+            <option value="<%= scope %>"<%== ' selected' if scope == @filter %>><%= scope %></option>
+          <% end %>
+        </select>
+      </label>
+    </form>
+  </div>
+</header>
+
+<% if insika[:proposal_store].nil? %>
+  <div class="empty">
+    Distillation is off — nothing distills until an agent declares a
+    <span class="mono">distill:</span> block in its pack.
+  </div>
+<% elsif @pending.empty? && @stale.empty? && @recent.empty? %>
+  <div class="empty">
+    No proposals yet — facts appear here when a session's traffic is distilled.
+    Nothing is ever applied automatically.
+  </div>
+<% else %>
+  <% unless @pending.empty? %>
+    <h2>Pending<span class="sub">oldest first — evidence ages</span></h2>
+    <% @pending.each do |p| %>
+      <div class="card">
+        <div class="section-head">
+          <h3><span class="mono"><%= p.key %></span> = <strong><%= p.value %></strong>
+            <% if p.confidence %><span class="pill info"><%= format("%.2f", p.confidence) %></span><% end %>
+          </h3>
+          <span class="muted"><%= p.scope %> · <a href="/studio/sessions/<%= Rack::Utils.escape(p.session_ref) %>"><%= p.session_ref %></a></span>
+        </div>
+        <% excerpt = proposal_excerpt(p) %>
+        <% unless excerpt.empty? %>
+          <div class="skill-desc muted">
+            <% excerpt.each do |line| %>
+              <div class="evidence"><%= line %></div>
+            <% end %>
+          </div>
+        <% end %>
+        <div class="actions">
+          <form method="post" action="/studio/facts/resolve" class="inline">
+            <%== csrf_tag %>
+            <input type="hidden" name="proposal_id" value="<%= p.id %>">
+            <input type="hidden" name="decision" value="approved">
+            <% if @filter %><input type="hidden" name="filter" value="<%= @filter %>"><% end %>
+            <button type="submit" class="primary">Approve &amp; save to memory</button>
+          </form>
+          <form method="post" action="/studio/facts/resolve" class="inline">
+            <%== csrf_tag %>
+            <input type="hidden" name="proposal_id" value="<%= p.id %>">
+            <input type="hidden" name="decision" value="rejected">
+            <% if @filter %><input type="hidden" name="filter" value="<%= @filter %>"><% end %>
+            <input type="text" name="note" placeholder="reason (optional)">
+            <button type="submit" class="secondary">Reject</button>
+          </form>
+          <form method="post" action="/studio/facts/resolve" class="inline">
+            <%== csrf_tag %>
+            <input type="hidden" name="proposal_id" value="<%= p.id %>">
+            <input type="hidden" name="decision" value="dismissed">
+            <% if @filter %><input type="hidden" name="filter" value="<%= @filter %>"><% end %>
+            <button type="submit" class="ghost">Dismiss<span class="muted"> — will not be proposed again</span></button>
+          </form>
+        </div>
+      </div>
+    <% end %>
+  <% end %>
+
+  <% unless @stale.empty? %>
+    <h2>Stale<span class="sub">the fact moved after this was distilled — the operator's edit wins (CAS)</span></h2>
+    <% @stale.each do |p| %>
+      <div class="card">
+        <div class="section-head">
+          <h3>
+            <span class="mono"><%= p.key %></span> =
+            <s><%= p.value %></s>
+            <span class="pill warn"><%= p.current_value %></span>
+            <span class="muted">(your edit)</span>
+          </h3>
+          <span class="muted"><%= p.scope %> · <a href="/studio/sessions/<%= Rack::Utils.escape(p.session_ref) %>"><%= p.session_ref %></a></span>
+        </div>
+        <div class="skill-desc">
+          The proposed value was not applied — the fact stands as you left it.
+        </div>
+        <div class="actions">
+          <form method="post" action="/studio/facts/resolve" class="inline">
+            <%== csrf_tag %>
+            <input type="hidden" name="proposal_id" value="<%= p.id %>">
+            <input type="hidden" name="decision" value="dismissed">
+            <% if @filter %><input type="hidden" name="filter" value="<%= @filter %>"><% end %>
+            <button type="submit" class="ghost">Dismiss<span class="muted"> — resolve the re-present</span></button>
+          </form>
+        </div>
+      </div>
+    <% end %>
+  <% end %>
+
+  <% unless @recent.empty? %>
+    <h2>Recent<span class="sub">resolved, most recent first</span></h2>
+    <div class="card">
+      <table>
+        <thead>
+          <tr><th>fact</th><th>status</th><th>by</th><th>note</th><th>session</th></tr>
+        </thead>
+        <tbody>
+          <% @recent.first(20).each do |p| %>
+            <tr>
+              <td><span class="mono"><%= p.key %></span> = <%= p.value %></td>
+              <td><span class="pill <%= %w[approved].include?(p.status) ? 'ok' : 'info' %>"><%= p.status %></span></td>
+              <td><%= p.operator %></td>
+              <td class="muted"><%= p.note %></td>
+              <td><a href="/studio/sessions/<%= Rack::Utils.escape(p.session_ref) %>"><%= p.session_ref %></a></td>
+            </tr>
+          <% end %>
+        </tbody>
+      </table>
+    </div>
+  <% end %>
+<% end %>

data/lib/insika/studio/views/followups.erb

@@ -0,0 +1,125 @@
+<%# the Follow-ups page. Reads the FollowupStore/ContactStore/
+   OutcomeStore directly (D10); the ONLY mutations — cancel a pending record,
+   force-revoke a contact — dispatch bus commands. Nothing here is engine
+   vocabulary: the arm names, the reasons and the policy values are the pack's
+   (D1/D8). %>
+<header class="page-head">
+  <div>
+    <nav class="crumbs"><span>operate</span></nav>
+    <h1>Follow-ups<span class="sub">scheduled, fired, blocked, cancelled — per agent</span></h1>
+  </div>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/followups", @agent) %>
+  </div>
+</header>
+
+<% if !@has_followups %>
+  <div class="empty">
+    No follow-ups — add a <span class="mono">followup:</span> block to an agent's pack and
+    the records it schedules land here.
+  </div>
+<% else %>
+  <% @stores.each do |store| %>
+    <% profile, policy, records = store[:profile], store[:policy], store[:records] %>
+    <% pending   = records.select { |r| r.status == "pending" } %>
+    <% fired     = records.select { |r| r.status == "fired" } %>
+    <% cancelled = records.select { |r| r.status == "cancelled" } %>
+    <% blocked   = records.select { |r| r.status == "blocked" } %>
+    <h2><%= profile.id %><span class="sub">arm <strong><%= policy.arm %></strong> · <%= policy.cancel_keywords.size %> keyword(s) · silence after <%= policy.silence_after_sends %> send(s)</span></h2>
+
+    <div class="card">
+      <div class="section-head">
+        <h3>Schedule records</h3>
+        <span class="muted"><%= pending.size %> pending · <%= fired.size %> fired · <%= cancelled.size %> cancelled · <%= blocked.size %> blocked</span>
+      </div>
+
+      <% if records.empty? %>
+        <div class="empty">No follow-up records for this agent yet — the <span class="mono">schedule</span> tool writes them.</div>
+      <% else %>
+        <table class="grid">
+          <thead>
+            <tr>
+              <th>customer</th><th>at</th><th>reason</th><th>arm</th><th>status</th><th></th>
+            </tr>
+          </thead>
+          <tbody>
+            <% records.each do |r| %>
+              <tr>
+                <td class="mono"><%= r.customer %></td>
+                <td class="mono"><%= r.at %></td>
+                <td><%= r.reason %></td>
+                <td><span class="pill info"><%= r.arm %></span></td>
+                <td>
+                  <% if r.status == "pending" %>
+                    <span class="pill warn">pending</span>
+                  <% elsif r.status == "fired" %>
+                    <span class="pill ok">fired</span>
+                  <% elsif r.status == "cancelled" %>
+                    <span class="pill">cancelled</span>
+                  <% else %>
+                    <span class="pill error">blocked · <%= r.blocked_reason %></span>
+                  <% end %>
+                </td>
+                <td>
+                  <% if r.status == "pending" %>
+                    <form method="post" action="/studio/followups/<%= Rack::Utils.escape(profile.id) %>/cancel" class="actions">
+                      <%== csrf_tag %>
+                      <input type="hidden" name="id" value="<%= r.id %>">
+                      <button type="submit" class="danger">Cancel</button>
+                    </form>
+                    <form method="post" action="/studio/followups/<%= Rack::Utils.escape(profile.id) %>/revoke" class="actions">
+                      <%== csrf_tag %>
+                      <input type="hidden" name="customer" value="<%= r.customer %>">
+                      <input type="hidden" name="tenant" value="<%= r.tenant %>">
+                      <button type="submit" class="danger" title="A channel opt-out event that never arrived — revokes the contact and cancels its pending follow-ups">Revoke contact</button>
+                    </form>
+                  <% end %>
+                </td>
+              </tr>
+            <% end %>
+          </tbody>
+        </table>
+      <% end %>
+
+      <div class="section-head" style="margin-top: 1.2rem;">
+        <h3>Policy <span class="muted">pack data — edit it on the agent's pack</span></h3>
+      </div>
+      <div class="skill-desc">
+        <% qh = policy.quiet_hours %>
+        <span class="pill info"><%= qh ? "quiet #{qh.start}-#{qh.end} <#{qh.timezone}>" : "no quiet hours" %></span>
+        <span class="pill info"><%= policy.max_frequency ? "max #{policy.max_frequency}" : "no frequency ceiling" %></span>
+        <span class="muted"><%= policy.cancel_keywords.empty? ? "no cancellation keywords" : "keywords: #{policy.cancel_keywords.join(' · ')}" %></span>
+      </div>
+    </div>
+
+    <%# D3: the A/B card — a READ-ONLY fold over the same records. The ruler
+        outside the card is the operator's   baseline; this card only
+        reads it (the note says so). %>
+    <div class="card">
+      <div class="section-head">
+        <h3>A/B readout <span class="muted">last 30 days · per arm</span></h3>
+        <span class="muted">the A/B is the operator's — the card reads the   baseline</span>
+      </div>
+      <% if store[:ab].empty? %>
+        <div class="empty">Nothing fired in the period — the readout appears when the engine fires.</div>
+      <% else %>
+        <table class="grid">
+          <thead>
+            <tr><th>arm</th><th>sent</th><th>conversions</th><th>conversion %</th><th>opt-outs</th></tr>
+          </thead>
+          <tbody>
+            <% store[:ab].each do |arm, row| %>
+              <tr>
+                <td><span class="pill info"><%= arm %></span></td>
+                <td><%= row[:sent] %></td>
+                <td><%= row[:conversions] %></td>
+                <td><%= row[:sent].zero? ? "—" : format("%.1f", row[:conversions].to_f / row[:sent] * 100) %>%</td>
+                <td><%= row[:opt_outs] %></td>
+              </tr>
+            <% end %>
+          </tbody>
+        </table>
+      <% end %>
+    </div>
+  <% end %>
+<% end %>

data/lib/insika/studio/views/funnel.erb

@@ -0,0 +1,106 @@
+<%# the outcome funnel per store. Reads the fold's cells and the
+   BudgetLedger's current counters (D6); the ONLY mutation on this page — the
+   baseline freeze — dispatches :freeze_funnel_baseline on the bus (D7). No
+   stage vocabulary of the engine's own: everything here comes from the pack
+   declaration (D1). %>
+<header class="page-head">
+  <div>
+    <nav class="crumbs"><span>operate</span></nav>
+    <h1>Funnel<span class="sub">the outcome funnel per store</span></h1>
+  </div>
+  <div class="head-actions">
+    <%== agent_filter_form("/studio/funnel", @agent) %>
+    <form method="get" action="/studio/funnel" class="actions inline">
+      <label>
+        Period (days)
+        <select name="period" onchange="this.form.submit()">
+          <% [7, 30, 90].each do |p| %>
+            <option value="<%= p %>"<%== ' selected' if @period == p %>><%= p %></option>
+          <% end %>
+        </select>
+      </label>
+    </form>
+  </div>
+</header>
+
+<% if @stores.empty? %>
+  <div class="empty">
+    No outcome funnel declared — add a <span class="mono">funnel:</span> block to an
+    agent's pack and its stage counts fold here.
+  </div>
+<% else %>
+  <% @stores.each do |store| %>
+    <% profile, decl = store[:profile], store[:decl] %>
+    <% tenants = store[:tenants] %>
+    <% tenants = [nil] if tenants.empty? %>
+    <h2><%= profile.id %><span class="sub"><%= decl.stages.join(" → ") %></span></h2>
+    <% tenants.each do |tenant| %>
+      <% counts = funnel_period_counts(insika[:funnel_store], tenant, profile.id, @period) %>
+      <% spend = funnel_spend(insika[:budget_ledger], tenant, profile.id) %>
+      <% first = counts[decl.first_stage].to_i %>
+      <% conversion = first.zero? ? nil : counts[decl.primary].to_f / first %>
+      <% max = [counts.values.max || 0, 1].max %>
+      <div class="card">
+        <div class="section-head">
+          <h3><%= tenant || "platform" %><span class="muted">folded by the tick · recomputable from the outcome store</span></h3>
+          <span class="muted">primary <strong><%= decl.primary %></strong> · attribution window <%= decl.attribution_window %> (carried, never computed)</span>
+        </div>
+        <svg class="barchart" viewBox="0 0 700 120" preserveAspectRatio="none" role="img" aria-label="stage counts, last <%= @period %> days">
+          <% bw = 700.0 / decl.stages.length * 0.6 %>
+          <% decl.stages.each_with_index do |stage, i| %>
+            <% c = counts[stage].to_i %>
+            <% h = (c.to_f / max) * 96.0 %>
+            <% x = (i * (700.0 / decl.stages.length)) + ((700.0 / decl.stages.length - bw) / 2.0) %>
+            <rect class="bar<%== ' bar-empty' if c.zero? %>" x="<%= format('%.1f', x) %>" y="<%= format('%.1f', c.zero? ? 108.0 : 108.0 - h) %>"
+                  width="<%= format('%.1f', bw) %>" height="<%= format('%.1f', c.zero? ? 3.0 : [h, 3.0].max) %>" rx="2">
+              <title><%= stage %> · <%= c %></title>
+            </rect>
+          <% end %>
+          <line class="barchart-axis-line" x1="0" y1="108" x2="700" y2="108" />
+        </svg>
+        <div class="barchart-axis">
+          <% decl.stages.each do |stage| %>
+            <span><%= stage %> · <%= counts[stage].to_i %></span>
+          <% end %>
+        </div>
+        <div class="skill-desc">
+          <span class="pill <%= conversion && conversion.positive? ? 'ok' : 'info' %>">
+            conversion <%= conversion ? format("%.4f", conversion) : "—" %>
+          </span>
+          <span class="muted"><%= counts[decl.primary].to_i %> × <%= decl.primary %> / <%= counts[decl.first_stage].to_i %> × <%= decl.first_stage %>, last <%= @period %> days</span>
+          <%# D6: spend next to the counts, NOT cost-per-conversion. The
+              BudgetLedger holds current-window TOKEN totals, no currency and no
+              per-day series; a cost/conversion ratio is deferred until
+              the ruler proves itself (E3). %>
+          <span class="muted">· tokens today <strong><%= spend[:daily] %></strong> / this month <strong><%= spend[:monthly] %></strong></span>
+        </div>
+
+        <% baseline = insika[:funnel_store]&.baseline(tenant: tenant, agent: profile.id) %>
+        <div class="skill-desc">
+          <% if baseline %>
+            <span class="pill ok">baseline frozen</span>
+            <span class="muted"><%= baseline["from"] %> → <%= baseline["to"] %> · <%= baseline["primary"] %> <%= baseline["primary_count"] %> · conversion <%= baseline["conversion"] ? format("%.4f", baseline["conversion"]) : "—" %> · <%= baseline["window"] %> window · frozen <%= baseline["frozen_at"] %></span>
+          <% else %>
+            <span class="pill warn">no baseline</span>
+            <span class="muted">≥ 28 days of data required — the freeze refuses a shorter span</span>
+          <% end %>
+        </div>
+        <form method="post" action="/studio/funnel/<%= Rack::Utils.escape(profile.id) %>/freeze" class="actions">
+          <%== csrf_tag %>
+          <label>
+            From
+            <input type="date" name="from" value="<%= baseline && baseline["from"] %>">
+          </label>
+          <label>
+            To
+            <input type="date" name="to" value="<%= baseline && baseline["to"] %>">
+          </label>
+          <button type="submit" class="primary">Freeze baseline</button>
+          <% if tenant %>
+            <input type="hidden" name="tenant" value="<%= tenant %>">
+          <% end %>
+        </form>
+      </div>
+    <% end %>
+  <% end %>
+<% end %>