google-adwords-api 0.8.1 → 0.8.2

data/examples/v201302/reporting/download_criteria_report_with_awql.rb

@@ -0,0 +1,78 @@
+#!/usr/bin/env ruby
+# Encoding: utf-8
+#
+# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+#
+# Copyright:: Copyright 2012, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example gets an Ad Hoc report using AdWords Query Language.
+# See AWQL guide for more details:
+#   https://developers.google.com/adwords/api/docs/guides/awql
+
+require 'date'
+
+require 'adwords_api'
+
+def download_criteria_report_with_awql(file_name, report_format)
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  # Get report utilities for the version.
+  report_utils = adwords.report_utils(API_VERSION)
+
+  # Prepare a date range for the last week. Instead you can use 'LAST_7_DAYS'.
+  date_range = '%s,%s' % [
+      DateTime.parse((Date.today - 7).to_s).strftime('%Y%m%d'),
+      DateTime.parse((Date.today - 1).to_s).strftime('%Y%m%d')
+  ]
+
+  # Define report definition. You can also pass your own XML text as a string.
+  report_query = 'SELECT CampaignId, AdGroupId, Id, Criteria, CriteriaType, ' +
+      'Impressions, Clicks, Cost FROM CRITERIA_PERFORMANCE_REPORT ' +
+      'WHERE Status IN [ACTIVE, PAUSED] ' +
+      'DURING %s' % date_range
+
+  # Download report, using "download_report_as_file_with_awql" utility method.
+  # To retrieve the report as return value, use "download_report_with_awql"
+  # method.
+  report_utils.download_report_as_file_with_awql(report_query, report_format,
+                                                 file_name)
+  puts "Report was downloaded to '%s'." % file_name
+end
+
+if __FILE__ == $0
+  API_VERSION = :v201302
+
+  begin
+    # File name to write report to.
+    file_name = 'INSERT_OUTPUT_FILE_NAME_HERE'
+    report_format = 'CSV'
+    download_criteria_report_with_awql(file_name, report_format)
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts 'HTTP Error: %s' % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ReportError => e
+    puts 'Reporting Error: %s' % e.message
+  end
+end

data/examples/v201302/reporting/get_campaign_stats.rb

@@ -0,0 +1,105 @@
+#!/usr/bin/env ruby
+# Encoding: utf-8
+#
+# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+#
+# Copyright:: Copyright 2012, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example gets various statistics for campaigns that received at least one
+# impression during the last week. To get campaigns, run get_campaigns.rb.
+#
+# Tags: CampaignService.get
+
+require 'adwords_api'
+require 'date'
+
+def get_campaign_stats()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  campaign_srv = adwords.service(:CampaignService, API_VERSION)
+
+  # Prepare start and end date for the last week.
+  start_date = DateTime.parse((Date.today - 7).to_s).strftime("%Y%m%d")
+  end_date = DateTime.parse((Date.today - 1).to_s).strftime("%Y%m%d")
+
+  # Get all the campaigns for this account.
+  selector = {
+    :fields => ['Id', 'Name', 'Impressions', 'Clicks', 'Cost', 'Ctr'],
+    :predicates => [
+      {:field => 'Impressions', :operator => 'GREATER_THAN', :values => [0]}
+    ],
+    :date_range => {:min => start_date, :max => end_date},
+    :paging => {
+      :start_index => 0,
+      :number_results => PAGE_SIZE
+    }
+  }
+
+  # Set initial values.
+  offset, page = 0, {}
+
+  begin
+    page = campaign_srv.get(selector)
+    if page[:entries]
+      page[:entries].each do |campaign|
+        puts ("Campaign with ID %d, name '%s' had the following stats during" +
+            " the last week: ") % [campaign[:id], campaign[:name]]
+        stats = campaign[:campaign_stats]
+        puts "\tImpressions: %d" % stats[:impressions]
+        puts "\tClicks:      %d" % stats[:clicks]
+        puts "\tCost:        %.2f" % (stats[:cost][:micro_amount] / 1000000)
+        puts "\tCTR:         %.2f%%" % (stats[:ctr] * 100)
+      end
+      # Increment values to request the next page.
+      offset += PAGE_SIZE
+      selector[:paging][:start_index] = offset
+    end
+  end while page[:total_num_entries] > offset
+
+  if page.include?(:total_num_entries)
+    puts "Total number of campaigns found: %d." % [page[:total_num_entries]]
+  end
+end
+
+if __FILE__ == $0
+  API_VERSION = :v201302
+  PAGE_SIZE = 500
+
+  begin
+    get_campaign_stats()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end

data/examples/v201302/reporting/get_report_fields.rb

@@ -0,0 +1,71 @@
+#!/usr/bin/env ruby
+# Encoding: utf-8
+#
+# Author:: api.sgomes@gmail.com (Sérgio Gomes)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example gets the list of possible report fields for a report type.
+#
+# Tags: ReportDefinitionService.getReportFields
+
+require 'adwords_api'
+
+def get_report_fields(report_type)
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  report_def_srv = adwords.service(:ReportDefinitionService, API_VERSION)
+
+  # Get report fields.
+  fields = report_def_srv.get_report_fields(report_type)
+  if fields
+    puts "Report type '%s' contains the following fields:" % report_type
+    fields.each do |field|
+      puts ' - %s (%s)' % [field[:field_name], field[:field_type]]
+      puts '  := [%s]' % field[:enum_values].join(', ') if field[:enum_values]
+    end
+  end
+end
+
+if __FILE__ == $0
+  API_VERSION = :v201302
+
+  begin
+    report_type = 'INSERT_REPORT_TYPE_HERE'
+    get_report_fields(report_type)
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end

data/examples/v201302/reporting/parallel_report_download.rb

@@ -0,0 +1,163 @@
+#!/usr/bin/env ruby
+# Encoding: utf-8
+#
+# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example gets and downloads an Ad Hoc report from a XML report definition
+# for all accounts in hierarchy in multiple parallel threads.
+#
+# Note: This code example uses MCC-level calls and won't work with Test
+# Accounts, see: https://developers.google.com/adwords/api/docs/test-accounts
+
+require 'thread'
+
+require 'adwords_api'
+require 'adwords_api/utils'
+
+def parallel_report_download()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  # Determine list of customer IDs to retrieve report for. For this example we
+  # will use ManagedCustomerService to get all IDs in hierarchy.
+
+  managed_customer_srv = adwords.service(:ManagedCustomerService, API_VERSION)
+
+  # Get the account hierarchy for this account.
+  selector = {:fields => ['CustomerId']}
+
+  # Run the request at the MCC level.
+  graph = adwords.use_mcc() {managed_customer_srv.get(selector)}
+
+  # Using queue to balance load between threads.
+  queue = Queue.new()
+
+  if graph and graph[:entries] and !graph[:entries].empty?
+    graph[:entries].each {|account| queue << account[:customer_id]}
+  else
+    raise StandardError, 'Can not retrieve any customer ID'
+  end
+
+  # Get report utilities for the version.
+  report_utils = adwords.report_utils(API_VERSION)
+
+  # Define report definition. You can also pass your own XML text as a string.
+  report_definition = {
+    :selector => {
+        :fields => ['CampaignId', 'Id', 'Impressions', 'Clicks', 'Cost'],
+        # Predicates are optional.
+        :predicates => {
+          :field => 'Status',
+          :operator => 'IN',
+          :values => ['ENABLED', 'PAUSED']
+        }
+      },
+      :report_name => 'Custom ADGROUP_PERFORMANCE_REPORT',
+      :report_type => 'ADGROUP_PERFORMANCE_REPORT',
+      :download_format => 'CSV',
+      :date_range_type => 'LAST_7_DAYS',
+      # Enable to get rows with zero impressions.
+      :include_zero_impressions => false
+  }
+
+  puts 'Retrieving %d reports with %d threads:' % [queue.size, THREADS]
+
+  reports_succeeded = Queue.new()
+  reports_failed = Queue.new()
+
+  # Creating a mutex to control access to the queue.
+  queue_mutex = Mutex.new
+
+  # Start all the threads.
+  threads = (1..THREADS).map do |thread_id|
+    Thread.new(report_definition) do |local_def|
+      cid = nil
+      begin
+        cid = queue_mutex.synchronize {(queue.empty?) ? nil : queue.pop(true)}
+        if cid
+          retry_count = 0
+          file_name = 'adgroup_%010d.csv' % cid
+          puts "[%2d/%d] Loading report for customer ID %s into '%s'..." %
+              [thread_id, retry_count,
+               AdwordsApi::Utils.format_id(cid), file_name]
+          begin
+            report_utils.download_report_as_file(local_def, file_name, cid)
+            reports_succeeded << {:cid => cid, :file_name => file_name}
+          rescue AdwordsApi::Errors::ReportError => e
+            if e.http_code == 500 && retry_count < MAX_RETRIES
+              retry_count += 1
+              sleep(retry_count * BACKOFF_FACTOR)
+              retry
+            else
+              puts(('Report failed for customer ID %s with code %d after %d ' +
+                  'retries.') % [cid, e.http_code, retry_count + 1])
+              reports_failed <<
+                {:cid => cid, :http_code => e.http_code, :message => e.message}
+            end
+          end
+        end
+      end while (cid != nil)
+    end
+  end
+
+  # Wait for all threads to finish.
+  threads.each { |aThread|  aThread.join }
+
+  puts 'Download completed, results:'
+  puts 'Successful reports:'
+  while !reports_succeeded.empty? do
+    result = reports_succeeded.pop()
+    puts "\tClient ID %s => '%s'" %
+        [AdwordsApi::Utils.format_id(result[:cid]), result[:file_name]]
+  end
+  puts 'Failed reports:'
+  while !reports_failed.empty? do
+    result = reports_failed.pop()
+    puts "\tClient ID %s => Code: %d, Message: '%s'" %
+        [AdwordsApi::Utils.format_id(result[:cid]),
+         result[:http_code], result[:message]]
+  end
+  puts 'End of results.'
+end
+
+if __FILE__ == $0
+  API_VERSION = :v201302
+  # Number of parallel threads to spawn.
+  THREADS = 10
+  # Maximum number of retries for 500 errors.
+  MAX_RETRIES = 5
+  # Timeout between retries in seconds.
+  BACKOFF_FACTOR = 5
+
+  begin
+    parallel_report_download()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts 'HTTP Error: %s' % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ReportError => e
+    puts 'Reporting Error: %s' % e.message
+  end
+end

data/examples/v201302/targeting/add_campaign_targeting_criteria.rb

@@ -0,0 +1,115 @@
+#!/usr/bin/env ruby
+# Encoding: utf-8
+#
+# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example adds various types of targeting criteria to a campaign. To get
+# campaigns list, run get_campaigns.rb.
+#
+# Tags: CampaignCriterionService.mutate
+
+require 'adwords_api'
+
+def add_campaign_targeting_criteria(campaign_id)
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  campaign_criterion_srv =
+      adwords.service(:CampaignCriterionService, API_VERSION)
+
+  # Create campaign criteria.
+  campaign_criteria = [
+    # Location criteria. The IDs can be found in the documentation or retrieved
+    # with the LocationCriterionService.
+    {:xsi_type => 'Location', :id => 21137}, # California, USA
+    {:xsi_type => 'Location', :id => 2484},  # Mexico
+    # Language criteria. The IDs can be found in the documentation or retrieved
+    # with the ConstantDataService.
+    {:xsi_type => 'Language', :id => 1000},  # English
+    {:xsi_type => 'Language', :id => 1003}   # Spanish
+  ]
+
+  # Create operations.
+  operations = campaign_criteria.map do |criterion|
+    {:operator => 'ADD',
+     :operand => {
+         :campaign_id => campaign_id,
+         :criterion => criterion}
+    }
+  end
+
+  # Add negative campaign criterion.
+  operations << {
+    :operator => 'ADD',
+    :operand => {
+      # The 'xsi_type' field allows you to specify the xsi:type of the object
+      # being created. It's only necessary when you must provide an explicit
+      # type that the client library can't infer.
+      :xsi_type => 'NegativeCampaignCriterion',
+      :campaign_id => campaign_id,
+      :criterion => {
+        :xsi_type => 'Keyword',
+        :text => 'jupiter cruise',
+        :match_type => 'BROAD'
+      }
+    }
+  }
+
+  response = campaign_criterion_srv.mutate(operations)
+
+  if response and response[:value]
+    criteria = response[:value]
+    criteria.each do |campaign_criterion|
+      criterion = campaign_criterion[:criterion]
+      puts ("Campaign criterion with campaign ID %d, criterion ID %d and " +
+          "type '%s' was added.") % [campaign_criterion[:campaign_id],
+          criterion[:id], criterion[:criterion_type]]
+    end
+  else
+    puts 'No criteria were returned.'
+  end
+end
+
+if __FILE__ == $0
+  API_VERSION = :v201302
+
+  begin
+    campaign_id = 'INSERT_CAMPAIGN_ID_HERE'
+    add_campaign_targeting_criteria(campaign_id)
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end