google-adwords-api 0.4.0 → 0.4.1

data/examples/v201109/add_campaign_targeting_criteria.rb

@@ -0,0 +1,102 @@
+#!/usr/bin/ruby
+#
+# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example adds various types of targeting criteria to a campaign. To get
+# campaigns list, run get_all_campaigns.rb.
+#
+# Tags: CampaignCriterionService.mutate
+
+require 'rubygems'
+require 'adwords_api'
+
+API_VERSION = :v201109
+
+def get_location_criteria()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  campaign_criterion_srv =
+      adwords.service(:CampaignCriterionService, API_VERSION)
+
+  campaign_id = 'INSERT_CAMPAIGN_ID_HERE'
+
+  # Create campaign criteria.
+  campaign_criteria = [
+    # Location criteria. The IDs can be found in the documentation or retrieved
+    # with the LocationCriterionService.
+    {:xsi_type => 'Location', :id => 21137}, # California, USA
+    {:xsi_type => 'Location', :id => 2484},  # Mexico
+    # Language criteria. The IDs can be found in the documentation or retrieved
+    # with the ConstantDataService.
+    {:xsi_type => 'Language', :id => 1000},  # English
+    {:xsi_type => 'Language', :id => 1003},  # Spanish
+    # Platform criteria. The IDs can be found in the documentation.
+    {:xsi_type => 'Platform', :id => 30001}, # Mobile
+    {:xsi_type => 'Platform', :id => 30002}  # Tablets
+  ]
+
+  # Create operations.
+  operations = campaign_criteria.map do |criterion|
+    {:operator => 'ADD',
+     :operand => {
+         :campaign_id => campaign_id,
+         :criterion => criterion}
+    }
+  end
+
+  response = campaign_criterion_srv.mutate(operations)
+
+  if response and response[:value]
+    criteria = response[:value]
+    criteria.each do |campaign_criterion|
+      criterion = campaign_criterion[:criterion]
+      puts ("Campaign criterion with campaign ID %d, criterion ID %d and " +
+          "type '%s' was added.") % [campaign_criterion[:campaign_id],
+          criterion[:id], criterion[:criterion_type]]
+    end
+  else
+    puts 'No criteria were returned.'
+  end
+end
+
+if __FILE__ == $0
+  begin
+    get_location_criteria()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end

data/examples/{v201101/add_mcc_report_definition.rb → v201109/add_conversion.rb}

@@ -1,6 +1,6 @@
 #!/usr/bin/ruby
 #
-# Author:: api.dklimkin@gmail.com (Danial Klimkin)
+# Author:: api.sgomes@gmail.com (Sérgio Gomes)
 #
 # Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
 #
@@ -17,20 +17,16 @@
 #           See the License for the specific language governing permissions and
 #           limitations under the License.
 #
-# This example adds a cross client (MCC) report. To get ad groups, run
-# get_all_ad_groups.rb. To get report fields, run get_report_fields.rb.
+# This example illustrates how to add an AdWords conversion.
 #
-# Please note: This feature is still under development and may change before it
-# is released.
-#
-# Tags: ReportDefinitionService.mutate
+# Tags: ConversionTrackerService.mutate
 
 require 'rubygems'
 require 'adwords_api'
 
-API_VERSION = :v201101
+API_VERSION = :v201109
 
-def add_mcc_report_definition()
+def add_conversion()
   # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
   # when called without parameters.
   adwords = AdwordsApi::Api.new
@@ -39,38 +35,40 @@ def add_mcc_report_definition()
   # the configuration file or provide your own logger:
   # adwords.logger = Logger.new('adwords_xml.log')
 
-  report_def_srv = adwords.service(:ReportDefinitionService, API_VERSION)
+  conv_tracker_srv = adwords.service(:ConversionTrackerService, API_VERSION)
 
-  # Prepare for adding report definition.
+  # Prepare for adding conversion.
   operation = {
     :operator => 'ADD',
     :operand => {
-      :report_type => 'KEYWORDS_PERFORMANCE_REPORT',
-      :report_name => 'Ruby MCC report example #%d' %
+      # The 'xsi_type' field allows you to specify the xsi:type of the object
+      # being created. It's only necessary when you must provide an explicit
+      # type that the client library can't infer.
+      :xsi_type => 'AdWordsConversionTracker',
+      :name => "Earth to Mars Cruises Conversion #%d" %
           (Time.new.to_f * 1000).to_i,
-      :selector => {
-        :fields => ['AdGroupId', 'Id', 'KeywordText', 'KeywordMatchType',
-                    'Impressions', 'Clicks', 'Cost']
-      },
-      :date_range_type => 'LAST_MONTH',
-      :download_format => 'XML',
-      :cross_client => true
+      :category => 'DEFAULT',
+      :markup_language => 'HTML',
+      :http_protocol => 'HTTP',
+      :text_format => 'HIDDEN'
     }
   }
 
-  # Add report definition.
-  response = report_def_srv.mutate([operation])
-  if response
-    response.each do |report_definition|
-      puts 'Report definition with name \'%s\' and id \'%s\' was added' %
-          [report_definition[:report_name], report_definition[:id]]
-    end
+  # Add conversion.
+  response = conv_tracker_srv.mutate([operation])
+  if response and response[:value]
+    conversion = response[:value].first
+    puts "Conversion with ID #{conversion[:id]}, name " +
+        "'#{conversion[:name]}', status '#{conversion[:status]}' and " +
+        " category '#{conversion[:category]}' was added."
+  else
+    puts 'No conversions were added.'
   end
 end
 
 if __FILE__ == $0
   begin
-    add_mcc_report_definition()
+    add_conversion()
 
   # HTTP errors.
   rescue AdsCommon::Errors::HttpError => e

data/examples/v201109/add_experiment.rb

@@ -0,0 +1,153 @@
+#!/usr/bin/ruby
+#
+# Author:: api.sgomes@gmail.com (Sérgio Gomes)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example creates an experiment using a query percentage of 10, which
+# defines what fraction of auctions should go to the control split (90%) vs.
+# the experiment split (10%), then adds experimental bid changes for criteria
+# and ad groups. To get campaigns, run get_all_campaigns.rb. To get ad groups,
+# run get_all_ad_groups.rb. To get criteria, run get_all_ad_group_criteria.rb.
+#
+# Tags: ExperimentService.mutate
+
+require 'rubygems'
+require 'adwords_api'
+
+API_VERSION = :v201109
+
+def add_experiment()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  experiment_srv = adwords.service(:ExperimentService, API_VERSION)
+  ad_group_srv = adwords.service(:AdGroupService, API_VERSION)
+  ad_group_criterion_srv =
+      adwords.service(:AdGroupCriterionService, API_VERSION)
+
+  campaign_id = 'INSERT_CAMPAIGN_ID_HERE'.to_i
+  ad_group_id = 'INSERT_AD_GROUP_ID_HERE'.to_i
+  criterion_id = 'INSERT_CRITERION_ID_HERE'.to_i
+
+  # Prepare for adding experiment.
+  operation = {
+    :operator => 'ADD',
+    :operand => {
+      :campaign_id => campaign_id,
+      :name => "Interplanetary Experiment #%d" % (Time.new.to_f * 1000).to_i,
+      :query_percentage => 10,
+      :start_date_time => Time.now.strftime('%Y%m%d %H%M%S')
+    }
+  }
+
+  # Add experiment.
+  response = experiment_srv.mutate([operation])
+  experiment = response[:value].first
+  puts "Experiment with name '%s' and ID %d was added." %
+      [experiment[:name], experiment[:id]]
+
+  experiment_id = experiment[:id]
+
+  # Setup ad group for the experiment.
+  ad_group = {
+    :id => ad_group_id,
+    # Set experiment data for the ad group.
+    :experiment_data => {
+      :experiment_id => experiment_id,
+      :experiment_delta_status => 'MODIFIED',
+      # Bid multiplier rule that will modify ad group bid for the experiment.
+      :experiment_bid_multipliers => {
+        :xsi_type => 'ManualCPCAdGroupExperimentBidMultipliers',
+        :max_cpc_multiplier => {
+          :multiplier => 1.5
+        }
+      }
+    }
+  }
+
+  # Prepare for updating ad group.
+  operation = {
+    :operator => 'SET',
+    :operand => ad_group
+  }
+
+  # Update ad group.
+  response = ad_group_srv.mutate([operation])
+  ad_group = response[:value].first
+  puts "Ad group ID %d was updated for the experiment." % ad_group[:id]
+
+  # Setup ad group criterion for the experiment.
+  ad_group_criterion = {
+    :xsi_type => 'BiddableAdGroupCriterion',
+    :ad_group_id => ad_group_id,
+    :criterion => {
+      :id => criterion_id
+    },
+    # Set experiment data for the criterion.
+    :experiment_data => {
+      :xsi_type => 'BiddableAdGroupCriterionExperimentData',
+      :experiment_id => experiment_id,
+      :experiment_delta_status => 'MODIFIED',
+      # Bid multiplier rule that will modify criterion bid for the experiment.
+      :experiment_bid_multiplier => {
+        :xsi_type => 'ManualCPCAdGroupCriterionExperimentBidMultiplier',
+        :max_cpc_multiplier => {
+          :multiplier => 1.5
+        }
+      }
+    }
+  }
+
+  # Prepare for updating ad group criterion.
+  operation = {
+    :operator => 'SET',
+    :operand => ad_group_criterion
+  }
+
+  # Update criterion.
+  response = ad_group_criterion_srv.mutate([operation])
+  criterion = response[:value].first
+  puts "Criterion ID %d was successfully updated for the experiment." %
+      [criterion[:criterion][:id]]
+
+end
+
+if __FILE__ == $0
+  begin
+    add_experiment()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end

data/examples/v201109/add_negative_campaign_criterion.rb

@@ -0,0 +1,87 @@
+#!/usr/bin/ruby
+#
+# Author:: api.sgomes@gmail.com (Sérgio Gomes)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example illustrates how to create a negative campaign criterion for a
+# given campaign. To create a campaign, run add_campaign.rb.
+#
+# Tags: CampaignCriterionService.mutate
+
+require 'rubygems'
+require 'adwords_api'
+
+API_VERSION = :v201109
+
+def add_negative_campaign_criterion()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  campaign_criterion_srv =
+      adwords.service(:CampaignCriterionService, API_VERSION)
+
+  campaign_id = 'INSERT_CAMPAIGN_ID_HERE'.to_i
+
+  # Prepare for adding criterion.
+  operation = {
+    :operator => 'ADD',
+    :operand => {
+      # The 'xsi_type' field allows you to specify the xsi:type of the object
+      # being created. It's only necessary when you must provide an explicit
+      # type that the client library can't infer.
+      :xsi_type => 'NegativeCampaignCriterion',
+      :campaign_id => campaign_id,
+      :criterion => {
+        :xsi_type => 'Keyword',
+        :text => 'jupiter cruise',
+        :match_type => 'BROAD'
+      }
+    }
+  }
+
+  # Add criterion.
+  response = campaign_criterion_srv.mutate([operation])
+  campaign_criterion = response[:value].first
+  puts 'Campaign criterion id %d was successfully added.' %
+      campaign_criterion[:criterion][:id]
+end
+
+if __FILE__ == $0
+  begin
+    add_negative_campaign_criterion()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end

data/examples/v201109/add_user_list.rb

@@ -0,0 +1,113 @@
+#!/usr/bin/ruby
+#
+# Author:: api.sgomes@gmail.com (Sérgio Gomes)
+#
+# Copyright:: Copyright 2011, Google Inc. All Rights Reserved.
+#
+# License:: Licensed under the Apache License, Version 2.0 (the "License");
+#           you may not use this file except in compliance with the License.
+#           You may obtain a copy of the License at
+#
+#           http://www.apache.org/licenses/LICENSE-2.0
+#
+#           Unless required by applicable law or agreed to in writing, software
+#           distributed under the License is distributed on an "AS IS" BASIS,
+#           WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or
+#           implied.
+#           See the License for the specific language governing permissions and
+#           limitations under the License.
+#
+# This example illustrates how to create a user list and show its associated
+# conversion tracker code snippet.
+#
+# Tags: UserListService.mutate, ConversionTrackerService.get
+
+require 'rubygems'
+require 'adwords_api'
+
+API_VERSION = :v201109
+
+def add_user_list()
+  # AdwordsApi::Api will read a config file from ENV['HOME']/adwords_api.yml
+  # when called without parameters.
+  adwords = AdwordsApi::Api.new
+
+  # To enable logging of SOAP requests, set the log_level value to 'DEBUG' in
+  # the configuration file or provide your own logger:
+  # adwords.logger = Logger.new('adwords_xml.log')
+
+  user_list_srv = adwords.service(:UserListService, API_VERSION)
+  conv_tracker_srv = adwords.service(:ConversionTrackerService, API_VERSION)
+
+  # Prepare for adding remarketing user list.
+  name = "Mars cruise customers #%d" % (Time.new.to_f * 1000).to_i
+  operation = {
+    :operator => 'ADD',
+    :operand => {
+      # The 'xsi_type' field allows you to specify the xsi:type of the object
+      # being created. It's only necessary when you must provide an explicit
+      # type that the client library can't infer.
+      :xsi_type => 'RemarketingUserList',
+      :name => name,
+      :description => 'A list of mars cruise customers in the last year',
+      :status => 'OPEN',
+      :membership_life_span => 365,
+      :conversion_types => [{:name => name}]
+    }
+  }
+
+  # Add user list.
+  response = user_list_srv.mutate([operation])
+  if response and response[:value]
+    user_list = response[:value].first
+
+    # Get conversion snippets.
+    if user_list and user_list[:conversion_types]
+      conversion_ids = user_list[:conversion_types].map {|type| type[:id]}
+      selector = {
+        # We're actually interested in the 'Snippet' field, which is returned
+        # automatically.
+        :fields => ['Id'],
+        :predicates => [
+          {:field => 'Id', :operator => 'IN', :values => conversion_ids}
+        ]
+      }
+      conv_tracker_response = conv_tracker_srv.get(selector)
+      if conv_tracker_response and conv_tracker_response[:entries]
+        conversions = conv_tracker_response[:entries]
+      end
+    end
+    puts "User list with name '%s' and ID %d was added." %
+        [user_list[:name], user_list[:id]]
+    # Display user list associated conversion code snippets.
+    if conversions
+      conversions.each do |conversion|
+        puts "Conversion type code snipped associated to the list:\n\t\t%s\n" %
+          conversion[:snippet]
+      end
+    end
+  else
+    puts 'No user lists were added.'
+  end
+end
+
+if __FILE__ == $0
+  begin
+    add_user_list()
+
+  # HTTP errors.
+  rescue AdsCommon::Errors::HttpError => e
+    puts "HTTP Error: %s" % e
+
+  # API errors.
+  rescue AdwordsApi::Errors::ApiException => e
+    puts "Message: %s" % e.message
+    puts 'Errors:'
+    e.errors.each_with_index do |error, index|
+      puts "\tError [%d]:" % (index + 1)
+      error.each do |field, value|
+        puts "\t\t%s: %s" % [field, value]
+      end
+    end
+  end
+end