google-meridian 1.4.0__tar.gz → 1.5.1__tar.gz
This diff represents the content of publicly available package versions that have been released to one of the supported registries. The information contained in this diff is provided for informational purposes only and reflects changes between package versions as they appear in their respective public registries.
- {google_meridian-1.4.0/google_meridian.egg-info → google_meridian-1.5.1}/PKG-INFO +14 -11
- {google_meridian-1.4.0 → google_meridian-1.5.1}/README.md +9 -7
- {google_meridian-1.4.0 → google_meridian-1.5.1/google_meridian.egg-info}/PKG-INFO +14 -11
- {google_meridian-1.4.0 → google_meridian-1.5.1}/google_meridian.egg-info/SOURCES.txt +4 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/google_meridian.egg-info/requires.txt +4 -3
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/analyzer.py +558 -398
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/optimizer.py +90 -68
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/checks.py +118 -116
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/constants.py +3 -3
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/results.py +131 -68
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/reviewer.py +8 -23
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/summarizer.py +6 -1
- google_meridian-1.5.1/meridian/analysis/test_utils.py +4108 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/visualizer.py +28 -9
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/backend/__init__.py +106 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/constants.py +1 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/input_data.py +30 -52
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/input_data_builder.py +2 -9
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/test_utils.py +25 -41
- google_meridian-1.5.1/meridian/data/validator.py +48 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/mlflow/autolog.py +19 -9
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/adstock_hill.py +3 -5
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/context.py +134 -0
- google_meridian-1.5.1/meridian/model/eda/constants.py +362 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/eda/eda_engine.py +724 -312
- google_meridian-1.5.1/meridian/model/eda/eda_outcome.py +364 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/model.py +159 -110
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/model_test_data.py +38 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/posterior_sampler.py +103 -62
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/prior_sampler.py +114 -94
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/spec.py +23 -14
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/card.html.jinja +9 -7
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/chart.html.jinja +1 -6
- google_meridian-1.5.1/meridian/templates/finding.html.jinja +19 -0
- google_meridian-1.5.1/meridian/templates/findings.html.jinja +33 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/formatter.py +41 -5
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/formatter_test.py +127 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/style.scss +85 -4
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/table.html.jinja +1 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/version.py +1 -1
- {google_meridian-1.4.0 → google_meridian-1.5.1}/pyproject.toml +4 -3
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/linkingapi/constants.py +1 -1
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/mmm_ui_proto_generator.py +1 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/marketing_processor.py +11 -10
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/model_processor.py +4 -1
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/distribution.py +12 -7
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/hyperparameters.py +54 -107
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/meridian_serde.py +12 -3
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/utils/__init__.py +1 -0
- google_meridian-1.5.1/schema/utils/proto_enum_converter.py +127 -0
- google_meridian-1.4.0/meridian/analysis/test_utils.py +0 -3748
- google_meridian-1.4.0/meridian/model/eda/constants.py +0 -32
- google_meridian-1.4.0/meridian/model/eda/eda_outcome.py +0 -220
- {google_meridian-1.4.0 → google_meridian-1.5.1}/LICENSE +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/MANIFEST.in +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/google_meridian.egg-info/dependency_links.txt +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/google_meridian.egg-info/top_level.txt +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/review/configs.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/analysis/summary_text.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/backend/config.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/backend/test_utils.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/arg_builder.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/data_frame_input_data_builder.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/load.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/nd_array_input_data_builder.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/data/time_coordinates.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/mlflow/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/eda/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/eda/eda_spec.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/equations.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/knots.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/media.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/prior_distribution.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/model/transformers.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/chips.html.jinja +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/insights.html.jinja +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/stats.html.jinja +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/meridian/templates/summary.html.jinja +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/budget_opt_converters.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/common.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/constants.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/converter.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/dataframe_model_converter.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/marketing_analyses_converters.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/dataframe/rf_opt_converters.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/mmm.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/mmm_converter.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/sheets.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/converters/test_data.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/linkingapi/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/scenarioplanner/linkingapi/url_generator.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/mmm_proto_generator.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/model_consumer.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/budget_optimization_processor.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/common.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/model_fit_processor.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/model_kernel_processor.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/processors/reach_frequency_optimization_processor.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/__init__.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/constants.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/eda_spec.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/function_registry.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/inference_data.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/marketing_data.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/serde.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/serde/test_data.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/test_data.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/utils/date_range_bucketing.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/schema/utils/time_record.py +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/setup.cfg +0 -0
- {google_meridian-1.4.0 → google_meridian-1.5.1}/setup.py +0 -0
|
@@ -1,6 +1,6 @@
|
|
|
1
1
|
Metadata-Version: 2.4
|
|
2
2
|
Name: google-meridian
|
|
3
|
-
Version: 1.
|
|
3
|
+
Version: 1.5.1
|
|
4
4
|
Summary: Google's open source mixed marketing model library, helps you understand your return on investment and direct your ad spend with confidence.
|
|
5
5
|
Author-email: The Meridian Authors <no-reply@google.com>
|
|
6
6
|
Project-URL: homepage, https://github.com/google/meridian
|
|
@@ -17,10 +17,11 @@ Description-Content-Type: text/markdown
|
|
|
17
17
|
License-File: LICENSE
|
|
18
18
|
Requires-Dist: arviz
|
|
19
19
|
Requires-Dist: altair>=5
|
|
20
|
+
Requires-Dist: bidict
|
|
20
21
|
Requires-Dist: immutabledict
|
|
21
22
|
Requires-Dist: joblib
|
|
22
23
|
Requires-Dist: natsort<8,>=7.1.1
|
|
23
|
-
Requires-Dist: numpy<
|
|
24
|
+
Requires-Dist: numpy<2.4.0,>=2.0.2
|
|
24
25
|
Requires-Dist: pandas<3,>=2.2.2
|
|
25
26
|
Requires-Dist: scipy<2,>=1.13.1
|
|
26
27
|
Requires-Dist: statsmodels>=0.14.5
|
|
@@ -45,12 +46,12 @@ Requires-Dist: jax==0.5.3; extra == "jax"
|
|
|
45
46
|
Requires-Dist: jaxlib==0.5.3; extra == "jax"
|
|
46
47
|
Requires-Dist: tensorflow-probability[substrates-jax]==0.25.0; extra == "jax"
|
|
47
48
|
Provides-Extra: schema
|
|
48
|
-
Requires-Dist: mmm-proto-schema>=1.1.
|
|
49
|
+
Requires-Dist: mmm-proto-schema>=1.1.1; extra == "schema"
|
|
49
50
|
Requires-Dist: semver; extra == "schema"
|
|
50
51
|
Provides-Extra: scenarioplanner
|
|
51
52
|
Requires-Dist: google-api-python-client; extra == "scenarioplanner"
|
|
52
53
|
Requires-Dist: google-auth; extra == "scenarioplanner"
|
|
53
|
-
Requires-Dist: mmm-proto-schema>=1.1.
|
|
54
|
+
Requires-Dist: mmm-proto-schema>=1.1.1; extra == "scenarioplanner"
|
|
54
55
|
Requires-Dist: semver; extra == "scenarioplanner"
|
|
55
56
|
Dynamic: license-file
|
|
56
57
|
|
|
@@ -156,9 +157,10 @@ started quickly with using Meridian:
|
|
|
156
157
|
| [Pre-modeling][5] | Prepare and analyze your data before modeling. |
|
|
157
158
|
| [Modeling][6] | Modeling guidance for model refinement and edge cases. |
|
|
158
159
|
| [Post-modeling][7] | Post-modeling guidance for model fit, visualizations, optimizations, refreshing the model, and debugging. |
|
|
159
|
-
| [
|
|
160
|
-
| [
|
|
161
|
-
| [Reference
|
|
160
|
+
| [Scenario planning][8] | Plan budget allocation with Meridian on Colab & Looker Studio interactively. |
|
|
161
|
+
| [Migrate from LMMM][9] | Learn about the differences between Meridian and LightweightMMM as you consider migrating. |
|
|
162
|
+
| [API Reference][10] | API reference documentation for the Meridian package. |
|
|
163
|
+
| [Reference list][11] | White papers and other referenced material. |
|
|
162
164
|
|
|
163
165
|
[1]: https://developers.google.com/meridian
|
|
164
166
|
[2]: https://developers.google.com/meridian/docs/basics/meridian-introduction
|
|
@@ -167,9 +169,10 @@ started quickly with using Meridian:
|
|
|
167
169
|
[5]: https://developers.google.com/meridian/docs/pre-modeling/collect-data
|
|
168
170
|
[6]: https://developers.google.com/meridian/docs/advanced-modeling/control-variables
|
|
169
171
|
[7]: https://developers.google.com/meridian/docs/post-modeling/model-fit
|
|
170
|
-
[8]: https://developers.google.com/meridian/docs/
|
|
171
|
-
[9]: https://developers.google.com/meridian/
|
|
172
|
-
[10]: https://developers.google.com/meridian/
|
|
172
|
+
[8]: https://developers.google.com/meridian/docs/scenario-planning/meridian-scenario-planner
|
|
173
|
+
[9]: https://developers.google.com/meridian/docs/migrate
|
|
174
|
+
[10]: https://developers.google.com/meridian/reference/api/meridian
|
|
175
|
+
[11]: https://developers.google.com/meridian/docs/reference-list
|
|
173
176
|
|
|
174
177
|
## Support
|
|
175
178
|
|
|
@@ -207,7 +210,7 @@ To cite this repository:
|
|
|
207
210
|
author = {Google Meridian Marketing Mix Modeling Team},
|
|
208
211
|
title = {Meridian: Marketing Mix Modeling},
|
|
209
212
|
url = {https://github.com/google/meridian},
|
|
210
|
-
version = {1.
|
|
213
|
+
version = {1.5.1},
|
|
211
214
|
year = {2025},
|
|
212
215
|
}
|
|
213
216
|
```
|
|
@@ -100,9 +100,10 @@ started quickly with using Meridian:
|
|
|
100
100
|
| [Pre-modeling][5] | Prepare and analyze your data before modeling. |
|
|
101
101
|
| [Modeling][6] | Modeling guidance for model refinement and edge cases. |
|
|
102
102
|
| [Post-modeling][7] | Post-modeling guidance for model fit, visualizations, optimizations, refreshing the model, and debugging. |
|
|
103
|
-
| [
|
|
104
|
-
| [
|
|
105
|
-
| [Reference
|
|
103
|
+
| [Scenario planning][8] | Plan budget allocation with Meridian on Colab & Looker Studio interactively. |
|
|
104
|
+
| [Migrate from LMMM][9] | Learn about the differences between Meridian and LightweightMMM as you consider migrating. |
|
|
105
|
+
| [API Reference][10] | API reference documentation for the Meridian package. |
|
|
106
|
+
| [Reference list][11] | White papers and other referenced material. |
|
|
106
107
|
|
|
107
108
|
[1]: https://developers.google.com/meridian
|
|
108
109
|
[2]: https://developers.google.com/meridian/docs/basics/meridian-introduction
|
|
@@ -111,9 +112,10 @@ started quickly with using Meridian:
|
|
|
111
112
|
[5]: https://developers.google.com/meridian/docs/pre-modeling/collect-data
|
|
112
113
|
[6]: https://developers.google.com/meridian/docs/advanced-modeling/control-variables
|
|
113
114
|
[7]: https://developers.google.com/meridian/docs/post-modeling/model-fit
|
|
114
|
-
[8]: https://developers.google.com/meridian/docs/
|
|
115
|
-
[9]: https://developers.google.com/meridian/
|
|
116
|
-
[10]: https://developers.google.com/meridian/
|
|
115
|
+
[8]: https://developers.google.com/meridian/docs/scenario-planning/meridian-scenario-planner
|
|
116
|
+
[9]: https://developers.google.com/meridian/docs/migrate
|
|
117
|
+
[10]: https://developers.google.com/meridian/reference/api/meridian
|
|
118
|
+
[11]: https://developers.google.com/meridian/docs/reference-list
|
|
117
119
|
|
|
118
120
|
## Support
|
|
119
121
|
|
|
@@ -151,7 +153,7 @@ To cite this repository:
|
|
|
151
153
|
author = {Google Meridian Marketing Mix Modeling Team},
|
|
152
154
|
title = {Meridian: Marketing Mix Modeling},
|
|
153
155
|
url = {https://github.com/google/meridian},
|
|
154
|
-
version = {1.
|
|
156
|
+
version = {1.5.1},
|
|
155
157
|
year = {2025},
|
|
156
158
|
}
|
|
157
159
|
```
|
|
@@ -1,6 +1,6 @@
|
|
|
1
1
|
Metadata-Version: 2.4
|
|
2
2
|
Name: google-meridian
|
|
3
|
-
Version: 1.
|
|
3
|
+
Version: 1.5.1
|
|
4
4
|
Summary: Google's open source mixed marketing model library, helps you understand your return on investment and direct your ad spend with confidence.
|
|
5
5
|
Author-email: The Meridian Authors <no-reply@google.com>
|
|
6
6
|
Project-URL: homepage, https://github.com/google/meridian
|
|
@@ -17,10 +17,11 @@ Description-Content-Type: text/markdown
|
|
|
17
17
|
License-File: LICENSE
|
|
18
18
|
Requires-Dist: arviz
|
|
19
19
|
Requires-Dist: altair>=5
|
|
20
|
+
Requires-Dist: bidict
|
|
20
21
|
Requires-Dist: immutabledict
|
|
21
22
|
Requires-Dist: joblib
|
|
22
23
|
Requires-Dist: natsort<8,>=7.1.1
|
|
23
|
-
Requires-Dist: numpy<
|
|
24
|
+
Requires-Dist: numpy<2.4.0,>=2.0.2
|
|
24
25
|
Requires-Dist: pandas<3,>=2.2.2
|
|
25
26
|
Requires-Dist: scipy<2,>=1.13.1
|
|
26
27
|
Requires-Dist: statsmodels>=0.14.5
|
|
@@ -45,12 +46,12 @@ Requires-Dist: jax==0.5.3; extra == "jax"
|
|
|
45
46
|
Requires-Dist: jaxlib==0.5.3; extra == "jax"
|
|
46
47
|
Requires-Dist: tensorflow-probability[substrates-jax]==0.25.0; extra == "jax"
|
|
47
48
|
Provides-Extra: schema
|
|
48
|
-
Requires-Dist: mmm-proto-schema>=1.1.
|
|
49
|
+
Requires-Dist: mmm-proto-schema>=1.1.1; extra == "schema"
|
|
49
50
|
Requires-Dist: semver; extra == "schema"
|
|
50
51
|
Provides-Extra: scenarioplanner
|
|
51
52
|
Requires-Dist: google-api-python-client; extra == "scenarioplanner"
|
|
52
53
|
Requires-Dist: google-auth; extra == "scenarioplanner"
|
|
53
|
-
Requires-Dist: mmm-proto-schema>=1.1.
|
|
54
|
+
Requires-Dist: mmm-proto-schema>=1.1.1; extra == "scenarioplanner"
|
|
54
55
|
Requires-Dist: semver; extra == "scenarioplanner"
|
|
55
56
|
Dynamic: license-file
|
|
56
57
|
|
|
@@ -156,9 +157,10 @@ started quickly with using Meridian:
|
|
|
156
157
|
| [Pre-modeling][5] | Prepare and analyze your data before modeling. |
|
|
157
158
|
| [Modeling][6] | Modeling guidance for model refinement and edge cases. |
|
|
158
159
|
| [Post-modeling][7] | Post-modeling guidance for model fit, visualizations, optimizations, refreshing the model, and debugging. |
|
|
159
|
-
| [
|
|
160
|
-
| [
|
|
161
|
-
| [Reference
|
|
160
|
+
| [Scenario planning][8] | Plan budget allocation with Meridian on Colab & Looker Studio interactively. |
|
|
161
|
+
| [Migrate from LMMM][9] | Learn about the differences between Meridian and LightweightMMM as you consider migrating. |
|
|
162
|
+
| [API Reference][10] | API reference documentation for the Meridian package. |
|
|
163
|
+
| [Reference list][11] | White papers and other referenced material. |
|
|
162
164
|
|
|
163
165
|
[1]: https://developers.google.com/meridian
|
|
164
166
|
[2]: https://developers.google.com/meridian/docs/basics/meridian-introduction
|
|
@@ -167,9 +169,10 @@ started quickly with using Meridian:
|
|
|
167
169
|
[5]: https://developers.google.com/meridian/docs/pre-modeling/collect-data
|
|
168
170
|
[6]: https://developers.google.com/meridian/docs/advanced-modeling/control-variables
|
|
169
171
|
[7]: https://developers.google.com/meridian/docs/post-modeling/model-fit
|
|
170
|
-
[8]: https://developers.google.com/meridian/docs/
|
|
171
|
-
[9]: https://developers.google.com/meridian/
|
|
172
|
-
[10]: https://developers.google.com/meridian/
|
|
172
|
+
[8]: https://developers.google.com/meridian/docs/scenario-planning/meridian-scenario-planner
|
|
173
|
+
[9]: https://developers.google.com/meridian/docs/migrate
|
|
174
|
+
[10]: https://developers.google.com/meridian/reference/api/meridian
|
|
175
|
+
[11]: https://developers.google.com/meridian/docs/reference-list
|
|
173
176
|
|
|
174
177
|
## Support
|
|
175
178
|
|
|
@@ -207,7 +210,7 @@ To cite this repository:
|
|
|
207
210
|
author = {Google Meridian Marketing Mix Modeling Team},
|
|
208
211
|
title = {Meridian: Marketing Mix Modeling},
|
|
209
212
|
url = {https://github.com/google/meridian},
|
|
210
|
-
version = {1.
|
|
213
|
+
version = {1.5.1},
|
|
211
214
|
year = {2025},
|
|
212
215
|
}
|
|
213
216
|
```
|
|
@@ -36,6 +36,7 @@ meridian/data/load.py
|
|
|
36
36
|
meridian/data/nd_array_input_data_builder.py
|
|
37
37
|
meridian/data/test_utils.py
|
|
38
38
|
meridian/data/time_coordinates.py
|
|
39
|
+
meridian/data/validator.py
|
|
39
40
|
meridian/mlflow/__init__.py
|
|
40
41
|
meridian/mlflow/autolog.py
|
|
41
42
|
meridian/model/__init__.py
|
|
@@ -59,6 +60,8 @@ meridian/model/eda/eda_spec.py
|
|
|
59
60
|
meridian/templates/card.html.jinja
|
|
60
61
|
meridian/templates/chart.html.jinja
|
|
61
62
|
meridian/templates/chips.html.jinja
|
|
63
|
+
meridian/templates/finding.html.jinja
|
|
64
|
+
meridian/templates/findings.html.jinja
|
|
62
65
|
meridian/templates/formatter.py
|
|
63
66
|
meridian/templates/formatter_test.py
|
|
64
67
|
meridian/templates/insights.html.jinja
|
|
@@ -109,4 +112,5 @@ schema/serde/serde.py
|
|
|
109
112
|
schema/serde/test_data.py
|
|
110
113
|
schema/utils/__init__.py
|
|
111
114
|
schema/utils/date_range_bucketing.py
|
|
115
|
+
schema/utils/proto_enum_converter.py
|
|
112
116
|
schema/utils/time_record.py
|
|
@@ -1,9 +1,10 @@
|
|
|
1
1
|
arviz
|
|
2
2
|
altair>=5
|
|
3
|
+
bidict
|
|
3
4
|
immutabledict
|
|
4
5
|
joblib
|
|
5
6
|
natsort<8,>=7.1.1
|
|
6
|
-
numpy<
|
|
7
|
+
numpy<2.4.0,>=2.0.2
|
|
7
8
|
pandas<3,>=2.2.2
|
|
8
9
|
scipy<2,>=1.13.1
|
|
9
10
|
statsmodels>=0.14.5
|
|
@@ -36,9 +37,9 @@ mlflow
|
|
|
36
37
|
[scenarioplanner]
|
|
37
38
|
google-api-python-client
|
|
38
39
|
google-auth
|
|
39
|
-
mmm-proto-schema>=1.1.
|
|
40
|
+
mmm-proto-schema>=1.1.1
|
|
40
41
|
semver
|
|
41
42
|
|
|
42
43
|
[schema]
|
|
43
|
-
mmm-proto-schema>=1.1.
|
|
44
|
+
mmm-proto-schema>=1.1.1
|
|
44
45
|
semver
|