facebook_ads 0.4 → 0.5
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- checksums.yaml +4 -4
- data/.gitignore +1 -0
- data/README.md +18 -5
- data/facebook_ads.gemspec +2 -2
- data/lib/facebook_ads.rb +10 -1
- data/lib/facebook_ads/ad.rb +11 -0
- data/lib/facebook_ads/ad_account.rb +44 -2
- data/lib/facebook_ads/ad_campaign.rb +12 -3
- data/lib/facebook_ads/ad_creative.rb +17 -5
- data/lib/facebook_ads/ad_set.rb +2 -2
- data/lib/facebook_ads/ad_targeting.rb +16 -5
- data/spec/facebook_ads/ad_account_spec.rb +20 -0
- data/spec/facebook_ads/ad_campaign_spec.rb +42 -2
- data/spec/facebook_ads/ad_targeting_spec.rb +20 -0
- data/spec/facebook_ads/facebook_ads_spec.rb +16 -5
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_ad_campaigns/lists_campaigns.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_ad_creatives/lists_creatives.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_ad_images/lists_images.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_ad_sets/lists_ad_sets.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_ads/lists_ads.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_all/lists_all_accounts.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_create_ad_campaign/creates_a_new_ad_campaign.yml +6 -6
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_create_ad_creative/creates_carousel_ad_creative.yml +7301 -0
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_create_ad_images/creates_an_image.yml +7 -7
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_find_by/finds_a_specific_account.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdAccount/_reach_estimate/estimates_the_reach_of_a_targeting_spec.yml +3 -3
- data/spec/fixtures/cassettes/FacebookAds_AdCampaign/_create_ad_set/creates_valid_ad_set.yml +114 -0
- data/spec/fixtures/cassettes/FacebookAds_AdCampaign/_destroy/{creates_a_new_ad_campaign.yml → sets_effective_status_to_deleted.yml} +9 -9
- data/spec/support/facebook_ads.rb +1 -0
- data/spec/support/vcr.rb +3 -0
- metadata +8 -4
checksums.yaml
CHANGED
@@ -1,7 +1,7 @@
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1
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---
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SHA1:
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-
metadata.gz:
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data.tar.gz:
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+
metadata.gz: a57756116ad7b5abac5c48ce3ac5d6f249f069e1
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4
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data.tar.gz: 5f4577a436b3e3b3099802a05eb4cfe1f2ec6280
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SHA512:
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metadata.gz:
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data.tar.gz:
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metadata.gz: c1bfa9b506e7321f4647f9ed61d7e1031a0f72543e13386ab21c1715edd098574f8c466394dba4e5a52338ef7f87330cc25052b3c7d8010970efa9a2a2db264b
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7
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+
data.tar.gz: 27f49b9e0bd2c6f09138a43f984b9b766b771320aa3ec155f933d9c67e3fd13e4d758c620eacf19e3a922ac9d1463dc801a19cc888fa881ee2ae393101304b68
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data/.gitignore
CHANGED
data/README.md
CHANGED
@@ -36,10 +36,10 @@ FacebookAds.app_secret = '[YOUR_APP_SECRET]'
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36
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## API Version
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-
This gem currently uses v2.
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+
This gem currently uses v2.9 of the Marketing API (2.10 is released as of 7/18/2017). You can change the version as desired with the following:
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```ruby
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-
FacebookAds.base_uri = 'https://graph.facebook.com/v2.
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+
FacebookAds.base_uri = 'https://graph.facebook.com/v2.10'
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43
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```
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## Console
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@@ -210,7 +210,7 @@ carousel_ad_creative = account.create_ad_creative({
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call_to_action_type: 'SHOP_NOW',
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multi_share_optimized: true,
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multi_share_end_card: false
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-
},
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+
}, creative_type: 'carousel')
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```
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See FacebookAds::AdCreative::CALL_TO_ACTION_TYPES for a list of all call to action types.
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@@ -224,8 +224,20 @@ image_ad_creative = account.create_ad_creative({
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link_title: 'A link title.',
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image_hash: ad_images.first.hash,
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call_to_action_type: 'SHOP_NOW'
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-
},
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+
}, creative_type: 'image')
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```
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+
Create a single creative for a web link:
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```ruby
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image_ad_creative = account.create_ad_creative({
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title: 'Test Link Title',
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body: 'Link Description Text',
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object_url: 'www.example.com/my-ad-link',
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link_url: 'www.example.com/my-ad-link',
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image_hash: ad_images.first.hash,
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}, creative_type: 'link')
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```
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The options will be different depending on the thing being advertised (Android app, iOS app or website).
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Find a creative by ID:
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@@ -300,7 +312,8 @@ ad_set = campaign.create_ad_set(
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optimization_goal: 'OFFSITE_CONVERSIONS',
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daily_budget: 500, # This is in cents, so the daily budget here is $5.
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billing_event: 'IMPRESSIONS',
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-
status: 'PAUSED'
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+
status: 'PAUSED',
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is_autobid: true
|
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)
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```
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See FacebookAds::AdSet::OPTIMIZATION_GOALS for a list of all optimization goals.
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data/facebook_ads.gemspec
CHANGED
@@ -2,10 +2,10 @@
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2
2
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3
3
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# To publish the next version:
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4
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# gem build facebook_ads.gemspec
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-
# gem push facebook_ads-0.
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+
# gem push facebook_ads-0.5.gem
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6
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Gem::Specification.new do |s|
|
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s.name = 'facebook_ads'
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8
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-
s.version = '0.
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8
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+
s.version = '0.5'
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9
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s.platform = Gem::Platform::RUBY
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s.licenses = ['MIT']
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11
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s.authors = ['Chris Estreich']
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data/lib/facebook_ads.rb
CHANGED
@@ -29,10 +29,19 @@ module FacebookAds
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29
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end
|
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|
31
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def self.base_uri
|
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-
@base_uri =
|
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+
@base_uri = "https://graph.facebook.com/v#{api_version}" unless defined?(@base_uri)
|
33
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@base_uri
|
34
34
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end
|
35
35
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|
36
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+
def self.api_version=(api_version)
|
37
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+
@api_version = api_version
|
38
|
+
end
|
39
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+
|
40
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+
def self.api_version
|
41
|
+
@api_version = '2.9' unless defined?(@api_version)
|
42
|
+
@api_version
|
43
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+
end
|
44
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+
|
36
45
|
def self.access_token=(access_token)
|
37
46
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@access_token = access_token
|
38
47
|
end
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data/lib/facebook_ads/ad.rb
CHANGED
@@ -28,5 +28,16 @@ module FacebookAds
|
|
28
28
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def ad_creative
|
29
29
|
@ad_creative ||= AdCreative.find(creative['id'])
|
30
30
|
end
|
31
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+
|
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+
# has_many ad_insights
|
33
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+
|
34
|
+
def ad_insights(range: Date.today..Date.today, level: 'ad', time_increment: 1)
|
35
|
+
query = {
|
36
|
+
level: level,
|
37
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+
time_increment: time_increment,
|
38
|
+
time_range: { 'since': range.first.to_s, 'until': range.last.to_s }
|
39
|
+
}
|
40
|
+
AdInsight.paginate("/#{id}/insights", query: query)
|
41
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+
end
|
31
42
|
end
|
32
43
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end
|
@@ -66,8 +66,19 @@ module FacebookAds
|
|
66
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AdCreative.paginate("/#{id}/adcreatives", query: { limit: limit })
|
67
67
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end
|
68
68
|
|
69
|
-
def create_ad_creative(creative, carousel:
|
70
|
-
|
69
|
+
def create_ad_creative(creative, creative_type: nil, carousel: false)
|
70
|
+
# Support old deprecated carousel param
|
71
|
+
return create_carousel_ad_creative(creative) if carousel
|
72
|
+
case creative_type
|
73
|
+
when 'carousel'
|
74
|
+
create_carousel_ad_creative(creative)
|
75
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+
when 'link'
|
76
|
+
create_link_ad_creative(creative)
|
77
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+
when 'image'
|
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+
create_image_ad_creative(creative)
|
79
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+
else
|
80
|
+
create_image_ad_creative(creative)
|
81
|
+
end
|
71
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|
end
|
72
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|
73
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# has_many ad_sets
|
@@ -115,6 +126,25 @@ module FacebookAds
|
|
115
126
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self.class.get("/#{id}/reachestimate", query: query, objectify: false)
|
116
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|
end
|
117
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|
|
129
|
+
def delivery_estimate(targeting:, optimization_goal:, currency: 'USD')
|
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+
raise Exception, "Optimization goal must be one of: #{AdSet::OPTIMIZATION_GOALS.join(', ')}" unless AdSet::OPTIMIZATION_GOALS.include?(optimization_goal)
|
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+
|
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+
if targeting.is_a?(AdTargeting)
|
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+
if targeting.validate!
|
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+
targeting = targeting.to_hash
|
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+
else
|
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+
raise Exception, 'The provided targeting spec is not valid.'
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+
end
|
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+
end
|
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+
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query = {
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targeting_spec: targeting.to_json,
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optimization_goal: optimization_goal,
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currency: currency
|
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+
}
|
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+
self.class.get("/#{id}/delivery_estimate", query: query, objectify: false)
|
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+
end
|
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+
|
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# has_many applications
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120
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def applications
|
@@ -179,6 +209,18 @@ module FacebookAds
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|
179
209
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AdCreative.find(result['id'])
|
180
210
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end
|
181
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|
212
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+
def create_link_ad_creative(creative)
|
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+
required = %i[name title body object_url link_url image_hash]
|
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+
|
215
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+
unless (keys = required - creative.keys).length.zero?
|
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+
raise Exception, "Creative is missing the following: #{keys.join(', ')}"
|
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+
end
|
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+
|
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+
query = AdCreative.link(creative)
|
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result = AdCreative.post("/#{id}/adcreatives", query: query)
|
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+
AdCreative.find(result['id'])
|
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+
end
|
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+
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def download(url)
|
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pathname = Pathname.new(url)
|
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name = "#{pathname.dirname.basename}.jpg"
|
@@ -60,7 +60,7 @@ module FacebookAds
|
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60
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AdSet.paginate("/#{id}/adsets", query: { effective_status: effective_status, limit: limit })
|
61
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|
end
|
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|
63
|
-
def create_ad_set(name:, promoted_object
|
63
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+
def create_ad_set(name:, promoted_object: {}, targeting:, daily_budget: nil, lifetime_budget: nil, end_time: nil, optimization_goal:, billing_event: 'IMPRESSIONS', status: 'ACTIVE', is_autobid: nil, bid_amount: nil)
|
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raise Exception, "Optimization goal must be one of: #{AdSet::OPTIMIZATION_GOALS.join(', ')}" unless AdSet::OPTIMIZATION_GOALS.include?(optimization_goal)
|
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65
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raise Exception, "Billing event must be one of: #{AdSet::BILLING_EVENTS.join(', ')}" unless AdSet::BILLING_EVENTS.include?(billing_event)
|
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@@ -77,12 +77,21 @@ module FacebookAds
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77
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targeting: targeting.to_json,
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promoted_object: promoted_object.to_json,
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optimization_goal: optimization_goal,
|
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-
daily_budget: daily_budget,
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billing_event: billing_event,
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status: status,
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is_autobid: is_autobid,
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bid_amount: bid_amount
|
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}
|
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+
|
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+
if daily_budget && lifetime_budget
|
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+
raise Exception 'Only one budget may be set between daily_budget and life_budget'
|
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|
+
elsif daily_budget
|
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+
query[:daily_budget] = daily_budget
|
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+
elsif lifetime_budget
|
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+
query[:lifetime_budget] = lifetime_budget
|
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+
query[:end_time] = end_time
|
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|
+
end
|
94
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+
|
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result = AdSet.post("/act_#{account_id}/adsets", query: query)
|
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AdSet.find(result['id'])
|
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end
|
@@ -93,7 +102,7 @@ module FacebookAds
|
|
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|
query = {
|
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level: level,
|
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time_increment: time_increment,
|
96
|
-
time_range: {
|
105
|
+
time_range: { since: range.first.to_s, until: range.last.to_s }
|
97
106
|
}
|
98
107
|
AdInsight.paginate("/#{id}/insights", query: query)
|
99
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|
end
|
@@ -2,15 +2,17 @@ module FacebookAds
|
|
2
2
|
# Ad ad creative has many ad images and belongs to an ad account.
|
3
3
|
# https://developers.facebook.com/docs/marketing-api/reference/ad-creative
|
4
4
|
class AdCreative < Base
|
5
|
-
FIELDS = %w[id name object_story_id object_story_spec object_type thumbnail_url
|
6
|
-
CALL_TO_ACTION_TYPES = %w[SHOP_NOW INSTALL_MOBILE_APP USE_MOBILE_APP SIGN_UP DOWNLOAD BUY_NOW].freeze
|
5
|
+
FIELDS = %w[id name object_story_id object_story_spec object_type thumbnail_url].freeze
|
6
|
+
CALL_TO_ACTION_TYPES = %w[SHOP_NOW INSTALL_MOBILE_APP USE_MOBILE_APP SIGN_UP DOWNLOAD BUY_NOW NO_BUTTON].freeze
|
7
7
|
|
8
8
|
class << self
|
9
|
-
def photo(name:, page_id:, instagram_actor_id: nil, message:, link:, app_link: nil, link_title:, image_hash:, call_to_action_type:)
|
9
|
+
def photo(name:, page_id:, instagram_actor_id: nil, message:, link:, app_link: nil, link_title:, image_hash:, call_to_action_type:, link_description: nil)
|
10
10
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object_story_spec = {
|
11
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|
'page_id' => page_id, # 300664329976860
|
12
12
|
'instagram_actor_id' => instagram_actor_id, # 503391023081924
|
13
13
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'link_data' => {
|
14
|
+
'name' => link_title,
|
15
|
+
'description' => link_description,
|
14
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|
'link' => link, # https://tophatter.com/, https://itunes.apple.com/app/id619460348, http://play.google.com/store/apps/details?id=com.tophatter
|
15
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'message' => message,
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16
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'image_hash' => image_hash,
|
@@ -19,8 +21,7 @@ module FacebookAds
|
|
19
21
|
'value' => {
|
20
22
|
# 'application' =>,
|
21
23
|
'link' => link,
|
22
|
-
'app_link' => app_link
|
23
|
-
'link_title' => link_title
|
24
|
+
'app_link' => app_link
|
24
25
|
}
|
25
26
|
}
|
26
27
|
}
|
@@ -89,6 +90,17 @@ module FacebookAds
|
|
89
90
|
product_set_id: product_set_id
|
90
91
|
}
|
91
92
|
end
|
93
|
+
|
94
|
+
def link(name:, title:, body:, object_url:, link_url:, image_hash:)
|
95
|
+
{
|
96
|
+
name: name,
|
97
|
+
title: title,
|
98
|
+
body: body,
|
99
|
+
object_url: object_url,
|
100
|
+
link_url: link_url,
|
101
|
+
image_hash: image_hash
|
102
|
+
}
|
103
|
+
end
|
92
104
|
end
|
93
105
|
end
|
94
106
|
end
|
data/lib/facebook_ads/ad_set.rb
CHANGED
@@ -72,8 +72,8 @@ module FacebookAds
|
|
72
72
|
Ad.paginate("/#{id}/ads", query: { effective_status: effective_status, limit: limit })
|
73
73
|
end
|
74
74
|
|
75
|
-
def create_ad(name:, creative_id:)
|
76
|
-
query = { name: name, adset_id: id, creative: { creative_id: creative_id }.to_json }
|
75
|
+
def create_ad(name:, creative_id:, status: 'PAUSED')
|
76
|
+
query = { name: name, adset_id: id, creative: { creative_id: creative_id }.to_json, status: status }
|
77
77
|
result = Ad.post("/act_#{account_id}/ads", query: query)
|
78
78
|
Ad.find(result['id'])
|
79
79
|
end
|
@@ -14,20 +14,30 @@ module FacebookAds
|
|
14
14
|
NOT_INSTALLED = 'not_installed'.freeze
|
15
15
|
APP_INSTALL_STATES = [INSTALLED, NOT_INSTALLED].freeze
|
16
16
|
|
17
|
-
attr_accessor :genders, :age_min, :age_max, :countries, :user_os, :user_device, :app_install_state
|
17
|
+
attr_accessor :genders, :age_min, :age_max, :countries, :user_os, :user_device, :app_install_state, :custom_locations, :income
|
18
18
|
|
19
19
|
def initialize
|
20
20
|
# self.genders = [WOMEN] # If nil, defaults to all genders.
|
21
21
|
# self.age_min = 18 # If nil, defaults to 18.
|
22
22
|
# self.age_max = 65 # If nil, defaults to 65+.
|
23
|
-
self.countries = ['US']
|
24
23
|
# self.user_os = [ANDROID_OS]
|
25
24
|
# self.user_device = ANDROID_DEVICES
|
26
25
|
# self.app_install_state = NOT_INSTALLED
|
26
|
+
self.income = [] # An a rray of objects with 'id' and optional 'name'
|
27
|
+
end
|
28
|
+
|
29
|
+
def geo_locations
|
30
|
+
if custom_locations
|
31
|
+
{ custom_locations: custom_locations }
|
32
|
+
elsif countries
|
33
|
+
{ countries: countries }
|
34
|
+
else
|
35
|
+
{ countries: ['US'] }
|
36
|
+
end
|
27
37
|
end
|
28
38
|
|
29
39
|
def validate!
|
30
|
-
{ gender: genders, countries: countries, user_os: user_os, user_device: user_device }.each_pair do |key, array|
|
40
|
+
{ gender: genders, countries: countries, user_os: user_os, user_device: user_device, custom_locations: custom_locations }.each_pair do |key, array|
|
31
41
|
if !array.nil? && !array.is_a?(Array)
|
32
42
|
raise Exception, "#{self.class.name}: #{key} must be an array"
|
33
43
|
end
|
@@ -49,10 +59,11 @@ module FacebookAds
|
|
49
59
|
genders: genders,
|
50
60
|
age_min: age_min,
|
51
61
|
age_max: age_max,
|
52
|
-
geo_locations:
|
62
|
+
geo_locations: geo_locations,
|
53
63
|
user_os: user_os,
|
54
64
|
user_device: user_device,
|
55
|
-
app_install_state: app_install_state
|
65
|
+
app_install_state: app_install_state,
|
66
|
+
income: income
|
56
67
|
}.reject { |_k, v| v.nil? }
|
57
68
|
end
|
58
69
|
end
|
@@ -65,6 +65,26 @@ describe FacebookAds::AdAccount do
|
|
65
65
|
end
|
66
66
|
end
|
67
67
|
|
68
|
+
describe '.create_ad_creative' do
|
69
|
+
it 'creates carousel ad creative', :vcr do
|
70
|
+
ad_images = account.create_ad_images(%w[https://img0.etsystatic.com/108/1/13006112/il_570xN.1047856494_l2gp.jpg https://img1.etsystatic.com/143/0/13344107/il_570xN.1141249285_xciv.jpg])
|
71
|
+
carousel_ad_creative = account.create_ad_creative({
|
72
|
+
name: 'Test Carousel Creative',
|
73
|
+
page_id: '300664329976860', # Add your Facebook Page ID here.
|
74
|
+
link: 'http://play.google.com/store/apps/details?id=com.tophatter', # Add your Play Store ID here.
|
75
|
+
message: 'A message.',
|
76
|
+
assets: [
|
77
|
+
{ hash: ad_images[0].hash, title: 'Image #1 Title' },
|
78
|
+
{ hash: ad_images[1].hash, title: 'Image #2 Title' }
|
79
|
+
],
|
80
|
+
call_to_action_type: 'SHOP_NOW',
|
81
|
+
multi_share_optimized: true,
|
82
|
+
multi_share_end_card: false
|
83
|
+
}, creative_type: 'carousel')
|
84
|
+
expect(carousel_ad_creative.id).to eq('120330000008134415')
|
85
|
+
end
|
86
|
+
end
|
87
|
+
|
68
88
|
describe '.ad_sets' do
|
69
89
|
it 'lists ad sets', :vcr do
|
70
90
|
ad_sets = account.ad_sets
|
@@ -2,14 +2,54 @@ require 'spec_helper'
|
|
2
2
|
|
3
3
|
# FACEBOOK_ACCESS_TOKEN=... rspec spec/facebook_ads/ad_campaign_spec.rb
|
4
4
|
describe FacebookAds::AdCampaign do
|
5
|
+
let(:campaign) do
|
6
|
+
FacebookAds::AdCampaign.new(
|
7
|
+
id: '120330000008134915',
|
8
|
+
account_id: '10152335766987003',
|
9
|
+
buying_type: 'AUCTION',
|
10
|
+
can_use_spend_cap: true,
|
11
|
+
configured_status: 'PAUSED',
|
12
|
+
created_time: '2017-08-25T15:47:51-0700',
|
13
|
+
effective_status: 'PAUSED',
|
14
|
+
name: 'Test Campaign',
|
15
|
+
objective: 'CONVERSIONS',
|
16
|
+
start_time: '1969-12-31T15:59:59-0800',
|
17
|
+
updated_time: '2017-08-25T15:47:51-0700'
|
18
|
+
)
|
19
|
+
end
|
20
|
+
|
21
|
+
let(:targeting) do
|
22
|
+
targeting = FacebookAds::AdTargeting.new
|
23
|
+
targeting.genders = [FacebookAds::AdTargeting::WOMEN]
|
24
|
+
targeting.age_min = 29
|
25
|
+
targeting.age_max = 65
|
26
|
+
targeting.countries = ['US']
|
27
|
+
targeting.user_os = [FacebookAds::AdTargeting::ANDROID_OS]
|
28
|
+
targeting.user_device = FacebookAds::AdTargeting::ANDROID_DEVICES
|
29
|
+
targeting.app_install_state = FacebookAds::AdTargeting::NOT_INSTALLED
|
30
|
+
targeting
|
31
|
+
end
|
32
|
+
|
5
33
|
xdescribe '.ad_sets' do
|
6
34
|
end
|
7
35
|
|
8
|
-
|
36
|
+
describe '.create_ad_set' do
|
37
|
+
it 'creates_valid_ad_set', :vcr do
|
38
|
+
ad_set = campaign.create_ad_set(
|
39
|
+
name: 'Test Ad Set',
|
40
|
+
targeting: targeting,
|
41
|
+
optimization_goal: 'IMPRESSIONS',
|
42
|
+
daily_budget: 500, # This is in cents, so the daily budget here is $5.
|
43
|
+
billing_event: 'IMPRESSIONS',
|
44
|
+
status: 'PAUSED',
|
45
|
+
is_autobid: true
|
46
|
+
)
|
47
|
+
expect(ad_set.id).to eq('120330000008135715')
|
48
|
+
end
|
9
49
|
end
|
10
50
|
|
11
51
|
describe '.destroy' do
|
12
|
-
it '
|
52
|
+
it 'sets effective status to deleted', :vcr do
|
13
53
|
ad_campaign = FacebookAds::AdCampaign.find('6076262142242')
|
14
54
|
expect(ad_campaign.destroy).to be(true)
|
15
55
|
ad_campaign = FacebookAds::AdCampaign.find(ad_campaign.id)
|
@@ -1,4 +1,24 @@
|
|
1
1
|
require 'spec_helper'
|
2
2
|
|
3
3
|
describe FacebookAds::AdTargeting do
|
4
|
+
let(:targeting) { FacebookAds::AdTargeting.new }
|
5
|
+
|
6
|
+
describe '#geo_locations' do
|
7
|
+
let(:custom_locations) { [{ radius: 10, distance_unit: 'mile', address_string: '1601 Willow Road, Menlo Park, CA 94025' }] }
|
8
|
+
let(:countries) { ['JP'] }
|
9
|
+
|
10
|
+
it 'should return custom locations if specified' do
|
11
|
+
targeting.custom_locations = custom_locations
|
12
|
+
expect(targeting.geo_locations).to eq(custom_locations: custom_locations)
|
13
|
+
end
|
14
|
+
|
15
|
+
it 'should return countries if specified' do
|
16
|
+
targeting.countries = countries
|
17
|
+
expect(targeting.geo_locations).to eq(countries: countries)
|
18
|
+
end
|
19
|
+
|
20
|
+
it 'should default to US if nothing is specified' do
|
21
|
+
expect(targeting.geo_locations).to eq(countries: ['US'])
|
22
|
+
end
|
23
|
+
end
|
4
24
|
end
|